Business screen magazine (1938)

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CH^ * -k DWVE em;% HAnDEn A LudiVision's best customers are hard-boiled executives — unresting searchers for new ways to sales. When sales resistance stiffens and budgets shrink, their answer is: GET BUSY, YOU SALESMAKINC DOLLARS! DO MORE WORK! These men get more work from their salesmaking dollars through AudiVision productions which carry a wallop to their buyers, jobbers, dealers and salesmen. ♦ ♦ ♦ AudiVision productions actually increase sales! Yet they're not expensive. They're practical— down-to-earth — based on fundamental principles of selling, promoting and merchandising that have been proved successful in scores of industries. The AudiVision clientele includes the leaders in all kinds of industries: General Foods, U. S. Rubber, U. S. Cane Sugar Refiners Association, Keystone Lubricating, Dixie-Vortex, Bakelife, J. 1. Case, Coca-Cola, StrombergCarlsen, D. L. & W. Coal, Goodrich, Texaco, G. R. Kinney, National Association of Ice industries, Squibb, General Electric. For these and a hundred other companies of equal standing, AudiVision produces: • movies, talking and silent • slide-films, talking and silent, in black-and-white or in natural color • recordings without pictures • staged skits and other special features • training and trade promotional programs ♦ ♦ ♦ Perhaps AudiVision can offer a budget-saving, profit-making suggestion to YOU. Why n9t find out? It costs you nothing! Run through the list of brief, factual reports at the right. Check the ones that interest you. We'll gladly send whatever you ask for— no charge, of course, and not the slightest obligation. Then if you want to talk— that's up to you. AUDIVISION Inc 285 MADISON AVENUE NEW YORK CITY THE TOPICS THAT INTEREST YOU AudiVision has recently issued the follov/ing brief, factual reports of what other executives are doing to make their selling dollars more productive. □ 1. Taking Your Story to the Public. How to put over your soles message to selected groups end make it stick. □ 2 Making More Sales Through Department Stores. Describes o unique, well-tested system for getting retail salespeople to step up your sales, □ 3. Turn on the Daylight. How to make a persuasive, commonsense pres.entation of facts about your business. n 4 Conducting Profitable Sales Meetings. Reducing their expense while increasing results. Q 5 Larger Orders From Your Jobbers. Cites records; not theories, about methods of winnmg the active cooperation of jobbers' salesmen. O 6. Business Needs Its Own Movies. How to avoid '"too much Hollywood' and how to obtain genuine sales-slanted showmanship. O 7 Bigger Sales Per Stop. Converting route drivers into real route salesmen. □ 8. Natural Color in Slide-Films. A straightforward explanation of the uses and costs of faithful rendition of color on the slide-film k^ In addition to the special reports here listed, you will want a copy of the AudiVision descriptive booklet called Jolting the Joneses. 38