Business screen magazine (1938)

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MODERN'S CIRCULATION CONTROLS MODERN HANDLES routines so smoothly that no time is lost in keeping you and your field offices ioiormed of bookings as they eire made, and of all figures after the showings occur. Advance Notices Modem uses a separate notice for each show so that distribution to field men is easy. Copies are distributed according to your instructions for each area. Date, time, show location, organization and person in charge are given for club showings; location and play dates for theatrical and educational film bookings. Sh0w Reports Signature of organization chairman, theatre manager, or school director certifies as to showing and audience size. On club shows. Modem's operator also certifies count and breakdown of audience by men, women, boys and girls. Certification of Showings Certifications summarize and tabulate the individual show reports so that showings or bookings may be anedyzed with a minimum of effort. Certifications are rendered monthly or by numerical groups of shows as ordered by sponsors. PROMOTION MATERIAL DISTRIRUTED TO BUILD AUDIENCES &1 MODERN DESIGNS and produces literatiire to assist in booking sponsored films at no extra cost. This literature is extremely high-grade and attractive two-color printing. It reflects credit to the sponsor and aids in securing larger audiences and local publicity notices. .5r~ ^ X j"^ <^ """•«* IN Cf<S to ^P, ACfS !f ' \ itl Hl^ JiiiiiiiJitiiiiti'iimiuainw if •>