Business screen magazine (1939-1940)

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41 79 World's Fair Movi nimosound "COMMBItaAL" is a compact, single-case projector offering the utmost io convenience and simplicity of operation for the busy salesman. It provides uninterrupted ihree-quaner-hour showings of theater quality in salesroom, showroom, hotel room, or moderate-sized auditorium That's Why MOST Exhibitors Using Talking Pictures Show Them with BELL & HOWELL filmosound "MASTEk" is a more powerful projector for serving larger audiences. It shows both sound and silent films. Has provision for using both a public address microphone and a phonograph turntable. Has powerful ampli6er, and 7 50-watl lamp with condenser for 325g brighter pictures. fILMOARC— the most powerful of 16 mm. projectors — employs the automatic, electric-arc type of illumination used by movie theaters. It provides such screen brilliance and ample sound volume that it can be used in largest auditoriums. At both the New York and San Francisco Fairs, Bell & Howell Filmosound Projectors are— by far — the predominant choice of exhibitors who use 16 mm. talking pictures. Aetna Life, Armour, Bethlehem Steel, Coca-Cola, Coty, Yale & Towne, and scores of others use Filmosounds. Why? Because the show must go on! Because continual use, all day and half the night, seven days a week for month after month, is grueling service which requires the utmost in projector ruggedness and stamina. Because these exhibitors have found that Filmosounds can be relied upon to project theater-quality pictures, to deliver clarion-clear sound, and to continue to How to Dramatize Your Product . . . and build up sales and good will with commercial sound films is told concisely in a free, illustrated, 36-page booklet, SHOWMANSHIP. Write for your copy, today. give new -machine performance after months of constant use. The same lasting dependability which makes Filmosounds the choice of a majority of World's Fair exhibitors recommends these projectors for your use. Whether your need is for small, compact machines for your salesmen to carry, or for 1 6 mm. projectors capable in the largest auditorium, there is an ideally suited Bell & Howell model. All are built to the same quality and precision standards as the Bell & Howell studio equipment, preferred by Hollywood for more than 32 years. Bell & Howell Company, Chicago; New York; . Hollywood; London. Established 1907. rRiCISION-MADE BY B E L L & HOWELL 1 BS No. 9-39 BELL & HOWELL COMPANY 1808 Larchmont Avenue, Chicago, 111. ( ) Send free booklet, SHO>X'MANSHIP. ( ) Include details on Filmosound Projectors for business use. Same Tif/e Company Address City State