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a new.concept
CORPORATE CITIZENSHIP is a new concept wliicli recognizes tliat llie primary function of business — the providing of products and services — is related to the general economic climate and to conditions which develop from the complexity and vitality of America's growth and progress. To function successfully, the Citizen Corporation must continually seek new and more effective means of identification with the comnninity of which it is a part.
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. . . sensitive to this development has designed an entirely new approach in the preparation, production and distribution of film programming.
PREPARATION Dynamic selects and explores areas of critical importance to the general
public where guidance and information are vitally needed.
SPOXSORSTITP Dynamic secures sponsorship from imaginative, far-sighted repre
sentatives of the American business community desiring to identify their Citizen Corporation with the American public's need for essential products and services in a given area.
PRODUCTION Dynamic designs under the supervision of leading authorities in these
areas, complete programs including films, sound slides, discussion guides and speakers.
DISTRIBUTION Dynamic prepares a self-supporting national distribution pattern.
established with the aid of distinguished service organizations thus assuring that these programs will reach a mnximurn national audience without cost to the sponsor.
under this netv program, dynamic films announces , . .
Il\ PRODUCTION. FOR RELEASE. NATIONALLY. THIS YEAR. 1059
THIC I.ATKR YEAR.' A series of film analyses providing guidance toward intelligent preparation for
retirement, a problem of immediate concern to industry and the general pulilic.
At'TO. U.S. .A A series of film explorations of traffic complexities facing urban and surrounding
centers providing guidance towaril solution of some of our major traffic problems.
MEDICINE AND THE LAW . . A series of dramatic film studies involving the medical and legal professions
designed to achieve better understanding of mutual problems facing the doctor and lawyer.
THE PI^Ol'D CITIES A series of film documents examining patterns oj living in mid-century America.
dealing with the crucial problems of urban renewal, slums, redevelopment, the exploding city, suburbia, exurbia and related topics which provide suggested approaches for community action.
FAMILY LIFE A film program which examines the physiology and psychology of marriage.
including pre-marital instruction, planned parenthood, the infertile couple and other aspects, such as the family economy, child-parent relations.
Creators of Programs frship
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d/namic films, inc.
405 PARK AVENUE • NEW YORK 22, N. Y.
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