Billboard advertising (Mar 1895)

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BTnb oat-d_ ^dve)-tfs?rig. New York Office Notes. What Prominent People and Flrme Say About It. President R. C. Campbell, Chicago. Itts.-l am phased to note you have got your offices open. 1 caii'l lie quoted too strongly in favor or an office in New York City, We must have a representa- tive there who is in touch with our ioter- eats .beyond all others, aud one n lbs A. Van Am mil. of all This t the i & Co., New York ,- been In need oJ. The New York Office now puts every bill pos'ing csmcern in the United Slates in direct touch with the advertising public,through its repre- sentative here. It is already conceded aid it The undertaking has our hearty successful. /. Ballard Carroll, Albany N Y.Sec- retary —It's a winner. With the united ■niiuocE of all our member* the best service ever praduced is sure to follow. It can't fail. Reese & Long, Scranton ft'-Wt rtnbaping tbem- /, H' Stoats, Ijakport, N. Y. —I wish you unbounded success. I am satisfied it will come your way. and doing so. must J. 11. Gray of WtUrmantlc Conn . in addition to conducting the bill posting business of his city, * Logan & Nel.cn Horrall of Washing EDWARD A. STAHLBRODT, OF ROCHESTER N. Y. Edward A. Stahlhrodt, whose portrait appears ir first page, was born in 15. * DENVER NOTES. The Curran Bill Posting and Advents ing Company are doing distributing this month for W. T. Hanson Co., Schenec- tady, N. Y. and is of German parentage. He re- ceived his education in the public schools when at age of eleven yean he entered the employ of the Evening Express Printing Company. Here he worked ten and t *ith the . long there he *g. New York Gener- al Contracting Agent of lite Association. —It's a good thmg and I will help push it along. I appreciate the necessity of this undertaking and am in accord with Newark BUI Posting Co., Newark^ N.J.— Wim every member or the Asso* ciation at your back il will make bill posting the coming fad. This ne- un- dertsking completes the success of our Association Better service means more bill posting. It has our endorsement. American Bill Posting Co.. Brooklyn N. K—We will Lack the undertaking to the end. Without itour Association is like a mill run by water power, and no water. It will gaiojhe confidence of the advertiser; and doing that will fill our boards with paper Good service means plenty of work. Jos. P. O'Mealia, Jersey City, N. /, Treasurer—i bespeak for the venture a success. Millboard display advertising has too long been neglected for uther advertising methods, and now .that its take charge of the Enterprise office, but remained only a short time returning to Rochester. In the fall of 18B4 be started in business for himselfat 18 Mill where he began the manufacture of print ers'roller composition. In i8S S headded a line of printers' 511 splits, comp osing presses, inks, type, etc., and to* following year began the manufacture of steam flour paste. The same year he also start- ed a bill-posing establishment In 1889 these enterprises were consolidated and lonned into a stock corporation, known as the Rochester Bill Posting Company, of which he is the manager, Becretary Last November in pstsiug through Erie, Fa., he found the bill boards there so bad that he at once opened up an office and now has one of the fii-est plants in running order, which also inc udes the manufacture of paste. Upon the reorganization of the old In- ternational Bill Posters* Association, of North America and the general change of policy and name to that of that Asso- ciation to the Associated Bill Posters' Association of the United Stales and Canada, at a meeting held at Chicago, 111, July is, 1801, Edward A. Stablbrodt was unanimously elected as Preside*!. In 1892 at Ihe Rochester Convention, and again in 1893 at the New York Conven. lion, he was re elected to the same office. In 1S94 at the Philadelphia Convention, ecutive Committee full charge of the business matters of the Association, and Mr Stahlbrodt was elected its Chairman. Owing to the very important turn bill board display advertising had taken, it was found necessary for the Association to hold a Special Convention at Cincin- nati, O, January 9th, 1=95, and there de- ill posters of the United States and Canada. The list of those who bad not subscribed was carefully gon sent to each of them are enabled to count among our sub- scribers every bill poster in the territory mentioned with the exception of sixteen. Of these latter two are not interested in behalf of the bill boards. subscriptions make the publication of a paper at a low price possible, the chap who borrow* H copy practically pays for * it if he reads the ads. Unfortunately, however, the kind ofman who prefers 10 borrow a copy of a paper is scarcely like- ly to increase the valut- of nu ad to any eatent, even if he reads it over forty POINTERS FOR BILL POSTERS. t if bill posters will work to the advertiser's intcreil by making always the best show for him when his work comes to the office, and if the char- ter of the work is snipe, half-sheets, one- sbeeis or three sheets that as soon as this paper is out. be should send a list of subscribe. Arrunge- will probably be perfected throngh Mr. E<1. Stahlbrodt or some other kind hearted missionary, where by even these few will receive the paper regularly before our nut issue when we hope to be able to state to our subscribers and advertis- ers that we reach them all. the . that worked with this paper If it is stand work, then the bill poster should furnish the advertiser a list and the dale when all the stands were posted so the advertiser can check his paper up. It is nolhing but fair and reasonable that the advertiser should check up posting, distributing or sign painting as well as he would check up bis newspaper ads We make it a rule always to furnish Has "list of stands regularly every The constant repetioo of the name ofa proprietary article which ensnes from advertising it upon the bill boards possesses many virtues. It fixes it firmly in the memory of the most obtuse and when this is 01 merits or qual with it briefly, tersely and tr > say j posting for.— Curran Deni 1 that The bill boards accomplish in a' single day what the newspapers are months in Some people do not like t gain, a novelty or a good thing of any kind you owe il to the public to advertise A little slang judicou times valuable, but two of dignity which is alwi ziues: When you nse tbe bill boards ihey cannot help themselves, th.y are bound to see your poster and see it oien. Walker and Co., of Detroit. Mich., have a splendid clienteles. This is one of the' mo»t e fficient and ably eond ucted services in the country, e. W. Walker is a mem- ber of the Associated Bill Poster"! Asac- ciation, the Michigan Bill Poster's Asso- ciation and the Protective League of American Showmen. Mr. stahlbrodt is a member of Monroe Commahdery. No la. Kuights Templar : Damascus Temple, Nobles of the mystic Shrine; is serving his second term as Exalted Ruler of RochesterLodge No. aj, B. r O. Elks, and was appointed chair- man of the Grievance Committee at the Convention He has served ELDER, JENKS & RABORG, 'Excelsior' U7 N. Fifth Street, Cor. Cherry, ELDER, JENKS & R1BDRG Brush Mana$j&tor*rs PHILADELPHIA