Billboard advertising (July 1895)

Stflboat-d qdvgi-tTs^g. The Rochester Bill Posting Co., ED. A. STAHLBRODT, Manager. Bill Pos'ers, Distributers and General Advertisers. THE ERIE BILL POSTING CO. Bill Posters, Distributers and General Advertisers, NewVorkJone loth, 1895 Dear Sir: Per request from the president of the Bill Posters Associuliou to suggest any- thing that would be helpful to the bill posting interests of the country, we have this da; forwarded a duplicate of the en- closed to the with request to biingthei convention at Detroit, July 11th, nth and 13th. Vciy truly yours. Tub O. J. Gcde Co. prejudice that now exists sod detrimesial to the bill posting During the last year the Nati sedation of Bill Posters t rulings that have been found to be im- practical and detrimental to the interests of the bill posters and the and they have become dead letters with- out tbe formality of the concerted action In several cases members that have notified to live np to these rules have en- deavored to do so after their impractica- bility has e methods pursued by the above firm re- ferred to, in causing that gentleman's arrest by the United Stales government on a fabe charge of "defamation of char- Wherbas, They did their worst and rs to have the held for tbe jory, but were frus. the good of out number; and the world for a bi paid by Van Burcu&Co.,of New York City, for the cornet of 37th aa of that city. Itiaone huadi feet on B feet ou J7th street, and costs Messrs. Van Buren Sl Co $5,100.00 per yar. Itisa triple deck board, and is always covered though the rate Is 35 cts Resolved, That we, the the New York State Bill Posters' Associ- ation, in convention assembled this day of May, 1895, do hereby most empl ically denounce and depreciate the mo that prompted the The best time to straighten c understanding is before it occurs. Mote than from any other causr has ill feeling been created between the Bill Posters and their customers through a lack of proper notification beingsent out of any changes in prices of posting or any other rulings that affect the adver- To avoid any repetition of such mis- fortunes, we would suggest that betore any ruling that affects tbe commercial advertisers is submitted for tbe consider- ation of tbe convention, the practicability of the same should be submitted to the who are familiar with the temperamtnt of the advertisers and know what they will stand. These opinions to be quoted If, in the two or three months that may have intervened, the Bill Poster " changed his rate, he will write a letter to the advertiser saying that his price has been advanced and refuse to post tbe paper unless the higher price is paid. The advertiser naturally kicks-.threatens to order the paper back, but ts that he has madi The result is a reeling unfavorable to the Bill Paster, the creating of a disposi- tion to spend the money through other advertising mediums and a tendency to talk against bill posting to other adver- tisers rather than in its favor- fa discontented advertiser can c to injure the interests of the has Billboard Am Hot only bill posters, bnt aaverusers __ poster printers, circus proprietors and >tedbyMr.O.J.GuJebe agent3 „ i„rited, and will be allowed, Advubtisisg, _„/■ - - - both large and small cities and that scale to be absolutely rigid,and inflexible, wil do well to bear in mind that the law o d demand is a much greater 1 a resolution passed by a roc- long before their appropria- iclnded onght for the boards and ■ do it again Then to many bill being deprived of the only competitive method at their command, would suffer in comparison with the large cen'ers. Billboard Advertising hopes tbat the attitude of the convention at large toward the two rival factions will be one of conciliation Stahlbrodt el al have done mncb for bill posters, and by tbat has O J. Glide, whose cause is likely lo be championed by pres- ident Campbell and his following. It lying that these geutle- W. J. Morgan Sl Co , Cleveland, O Sackelt & Wilhelms Litho. Co, New ork City. Enterprise Show Print Co.. Cleveland value is just becoming known.