Billboard advertising (Oct 1896)

6CT08EB, I896. SlLLbOAfeD ADVSRtlSlMe. / Several small fairs were billed exclu- sively with samples sent them. The thrifty management simply having a few strips printed containing name, place and date of the meeting. This calls for some action on the part of the printers. Sample copies have come to be quite a burden and ruse, and it is hoped that half-te will bead Claim your dates for '97. The same meeting that settles up this year's business should elect the officers Tr.e season of that lias been experienced yet it is worthy of note that have enjoyed prosperity. Of ventures and medi asanas □.ally which in many i to disaster, but those socie is of establish- ed reputation that have been managed by men of experience, and conducted on saund business lines have fared exceed- ingly well. Nearly all of them have held up to the record of former years, and not ! ■itor Id "ask lor descriptive pamphlets T la ode the best waya to get the Tight people inter, ed. but it ia found that out? a small portion of : crowd wilt atop for such an errand, rrobabtyoneof the beat devices is the small ulethal iaof sufficient attractiveness Iocs™ ; recipients to take it home. If it is too easy, quires a man of ability, brains and experi- ence to properly conduct its intricate details. We hope that this fact will sodn be generally admitted and recognized" ritis. basy Bight-seeing. art" 1 can secure. By lar the best advertiserae At an early hour o September 16th, the g working plant of the Winterburn Show Printing Co., 158-160 Clark Street, Chi- cago, was destroyed by fire, Ftrtunitely the books of the concern and the finished stock of printing on the shelves, were saved intact. This fact saved their theatrical patrons a world of inconvenience, and insured their being ntinoe on their tour without in- terruption, which would have ensned if had been unable to procure paper as usual, with commendable promptness, the Winterburn Co. notified their patrons of the state of affairs, and by the evening of the iGth, had an entire u< for their plant ordered, a ne lectcd, and were running as usual on September ajth. Poster printe it his fair may be who will use copies of posters sent him as samples is deserving of the aeveres downright disbonca y. but one fair this year. It is held at Vicksburg. and will be called an exposition. The premium lists are out and tbe buildings are rapidly ap- proaching completion. The feature of the open air attractions will be the Inter- collegiate foot ball games. Personal Mention. -c. Most of the poster printer* reported business ooor durine September. im, of the B. G. Bun Co., of New York, in a recent Msg regarding tbe value of exhibits at observed: "They are gocd In their going to bring yon any returns." The fair st New Lexington. O, was a moat unqualified success. There ia little doubt but that it was the best fair they ever held. Unfortunately however, on September 18th, the Sheriff swooped down and attached gate receipts and everything in sight on a c' ' 1, Van I Schaefer, Hood or Plato make a business of this particular part of the work. They not only possess wide and varied exper- ience, but also know how to apportion the quantities for each town to a nicety. They can do the work economically, and what is more lo the point, they can do it right. Often times a new firm on the tempt, solely on account of the difficulties they experiemced in apportioning and dis- Slveu to the people aa thej paaaed Ma plaster in But there -ere In the paths of the e , c in „, that their claims would be paid in full and Ihey left fully satisfied that they wonld recover in full In November. Tom Grinley and Wm. J. Schram. the aeron- tothemetal backing by a specially pre- pared cement. The design is engraved on tbe plaster by a tool having a steel point. The plaster carrying the design is subse- quently hardened by being treated with a liquid solution, having a base of silicate of potash, anil the block is then ready for use. It is claimed for these plaster origi- nals that they are much cheaper than zincos. take ink well, and are easily