Billboard advertising (Nov 1896)

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•nopoauno;) auoudapj, ■-f eme iqSu .iipA\ -A"g„ jbsavs [[e sjaisod [rtq «qi SUOSB3J 3ip JO 3QO SI siqj, "Xauoui siq joj ooim} Jin Jjse en j)i!i[ i.>A.:i jajsod Ijiq on reqj nopoupsip j.iijiinj aqj pur ' i[■'<[) oavo ^aop rein ssaoisnq oi[i in ubih Ajuo aqi Smaq jo nopsupsip pnoid aifl nirep J • • * '^joa ' IS »P8z £oi st ssaappe j£m wq} a;ou asra[d osry -maouoa jo Xhb qjiA pajoaiim» on nr nre i reqi puB 'sJBtfi -JB[[oa aqi ipi* sqi f ^H M raE * ' 3I I 0 H hbo Am l I WANT TO TALK BILL POSTING TO A EEW MORE BIG ADVERTISERS. There are hundreds of advertisers who would post if they just knew how. And there are thousands who will never post again because they didn't know how at first. Bill Posting is just as much a science as any other form of ad- vertising, and the man who attempts either kind without expert assistance is almost certain to make many expensive mistakes. I have given bill posting and display advertising the most careful stndy for a number of years. During the same period I have also studied the other methods of advertising;—and that's why I preach posting so strongly to-day. It is possible, however, to do posting that won't pay. And that's why I offer my assistance to you. I can be of value to you because I have seen the mistakes that the others have made and can steer you clear of them. nre* <33iOH si s I IBql JOOU 3S83IJ -pa*auaj pin: pajosjojd *P«1SI[ 'ssaiusiiq amp-3nO[ no 33Ud jiioA oiu [[3} puc V/Cpadcod h.woj moA" njq °l AJBSsaaan si Jodud qanin »oq am rjaj^ 'ipm aanapnodssxioD m Xpeai -re job nre j req} sjaisod irtq jre uiojj aoo jqSu uopEmiojni rrnj }ira» j ptre 'aaiqi jo oap asoqi jo ouo nre i -sjaniojsna Jiaqj joj Snpsod jjiq aoB[d oj i-iouo ire apem joao 3ABq Mjqi jo o.v.1 A[no 'ssauisnq ui sjnaSB SoispjSApB jo spiresnoq} sqi jo *£3pi sqi psSninoastp lraSg 3mspj3ApB -naq? jnq 'Snpsod |0 iqSnoqi 3ABq amos ! aiojaq uiaq) o] psjuasajd naaq .i^aou seq jaafqus oi|i asntoaq 'jqSnoqi on J3»Bra atp uaai3 aA«q apload sssqi jo Xubh -snopBudoiddB SnjspMApE a3jE[ Jpqi jo oorpod s ysea\ re joj Snpsod i[iq jo jeui b raaqi moij ainoas oi )iojp he m sjaspjaApB isaSjBj aqi jo amos jo sbaubo b Sni^jBm nre j , yjieiavw ni aaisod tiki /Viiiau WOaJ aiflH o± 1,\YA\ I . . . Please note that my name is Hoke, $am Hoke, Jam W. Hoke, the Hoke with the Dollar- Mark, and that I am in no way connected with any other concern. Also please note that my address is 107 West 28th St., New York. ... I claim the proud distinction of being the only man in the business that don't own the earth; and the further distinction that no bill poster ever had to write to me twice for his money. By the way, this is an- other reason why I can be of value to you advertisers. Write to me. 107 West 28th St., New York. Telephone