F. H. Richardson's bluebook of projection (1935)

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COMFORTABLE VISION • Immediately upon entering the theatre patrons enjoy the comfortable vision which High Intensity Projection permits. This screen light greatly improves black and white and makes colored pictures especially pleasing. National High Intensity Projector Carbons make available to theatres of every sire a comfortable level of general illumination and the brilliant, snow white, screen illumination which only High Intensity Projection provides. clcrr KJa/wcmA Your Patrons Will Notice The Difference NATIONAL CARBON COMPANY, INC Carbon Sales Division, Cleveland, Ohio «£> Unit of Union Carbide [jjjj| and Carbon Corporation coot "ork ♦ Pittsburgh ♦ Chicago ♦ Son Fi