Broadcasting Telecasting (Oct-Dec 1959)

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. BY THE FOLKS WHO W X o 2 m H X PI o o o m m IN BALTIMORE To sell groceries-or drugs-or any of the thousand-and-one items that go into daily family living, you must reach the adults with the spending power. And that's exactly what WCBM does month after month* in the vast Baltimore market! WCBM radio programming is aimed at adults — and they respond where it means the most to advertisers — at the cash register! Get all the facts and you'll see why WCBM should be your PREFERRED radio "buy" in Baltimore! Nielsen Adult Listenership Surveys I ■ I u ii. hi Q. -meisen Adult A CBS Radio Affiliate 10,000 Watts on 680 KC Baltimore 13, Maryland PETERS, GRIFFIN. WOODWARD, «*,.; Exclusive National Representatives BROADCASTING, October 5, 1959