Broadcasting Telecasting (Oct-Dec 1959)

Record Details:

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632,070 TV HOMES ESTABLISH CH ARLOTTE-WBTV AS FIRST TV MARKET IN ENTIRE SOUTHEAST fr> o CD BUT — EVEN MORE IMPORTANT TO YOU IS WHAT'S HAPPENING INSIDE THESE HOMES In the WBTV 71 -county coverage area, families are feasting on more food annually than the city of Detroit; Moms are doctoring families with more drugs than would be used by nine New Havens; the entire flock of families is spending 68% of its effective buying income at retail— almost 3 billion dollars. There are twenty-six states that don't sell this much. Compare Southeastern TV markets— you'll rank WBTV first in the Southeast and first in your advertising plans. MPARE THESE SOUTHEAST MARKETS! WBTV-Charlotte 632,070 Atlanta 579,090 Louisville 509,480 Birmingham 587,800 Memphis 453,240 Charlotte Station "B" 442,690 Miami 434,800 New Orleans 380,020 Nashville 366,560 NorfolkPortsmouth 337,580 Richmond 311,680 : ■■ ■ ' JEFFERSON STANDARD I BROADCASTING COMPANY