Broadcasting Telecasting (Oct-Dec 1963)

WEEK IN BRIEF Network radio business this year seen climbing, with all four networks presumably in black ink operation. Tightened management and revised formats expected to bring sales to S50 million, up 25%. See . . . NETWORK RADIO SALES ... 33 CBS radio affiliates hear "happy days are here again" music at meeting. They're told they are going to receive more compensation from network, that network is 80% sold out and that everything looks bright. See . . . AFFILIATES BASK IN GLOW ... 34 TV code board members bemused by Collins' strong pitch for action without concrete proposals. Leave town in confused state as to what NAB president's policy is. Action against violators is ordered, See . . . TV CODE BOARD UNSURE ... 68 Commission staff understood urging renewal of Pacific Foundation's FM stations. Report said to suggest short term renewals for three stations and for initial license in fourth, with obscenity issue washed out. See . . . PACIFICA DECISION NEAR ... 66 ARF sets out the part it will play in ratings studies. Will not become too involved, but will be available for help and may do independent research on methodology techniques and their impact on viewing. See . . . WHAT ARF WANTS TO DO ... 46 Three TV stations and one radio station make up $12.5 million in station sales this week, one of the heaviest in months. Changing hands are KOVR(TV). KTVE(TV). KTVO(TV) and WWRL. See . . . SOLD: 3 TV AND 1 RADIO ... 74 FCC flooded with oppositions to proposals to impose commercial time limits on broadcasters. Major groups maintain it not only would be illegal but would spell doom of free broadcasting. See . . . MORE OPPOSE LIMITS ... 56 First casualty of new TV season is ABC's 100 Grand. First quiz show to come back after scandals of 1959 fails to register in network stakes. Network considering alternatives for spot. See . . . 100 GRAND DEAD' ... 80 Spot TV users spend from $15.21 to $3.53 per TV family according to analysis by TvAR. National average is $10.99 per family, up from previous high of $10.03 in 1960. In top 20 markets, average is $11.03. See . . . SPOT TV PER FAMILY ... 52 Sale of color TV sets seen surpassing present $1 billion a year black and white rate by 1965. RCA's Saxon says current sales will hit $450 million and reach $750 million next year. See . . . COLOR $1 BILLION IN '65 . . . 88 DEPARTMENTS AT DEADLINE 9 BROADCAST ADVERTISING 33 BUSINESS BRIEFLY 44 CHANGING HANDS 76 CLOSED CIRCUIT 5 DATEBOOK 17 EDITORIAL PAGE 110 EQUIPMENT & ENGINEERING .... 88 FANFARE 89 FATES & FORTUNES 90 FINANCIAL REPORTS 87 FOR THE RECORD 96 GOVERNMENT 56 LEAD STORY 33 THE MEDIA 68 MONDAY MEMO 28 OPEN MIKE 24 OUR RESPECTS 109 PROGRAMING 80 TV SHOWSHEETS 94 WEEK'S HEADLINERS 10 v1 £ O ml WZ BROADCASTING ^^^V^Wf THE BUSINESSWEEKLY OF TELEVISION AND RADIO Published every Monday, 53rd Issue (Yearbook Number) published in November by Broadcasting Publications Inc. Second-class postage paid at Washington, D. C, and additional offices. Subscription prices: Annual subscription for 52 weekly issues $8.50. Annual subscription including Yearbook Number $13.50. Add $2.00 per year for Canada and $4.00 for all other countries. Subscriber's occupation required. Regular issues 50 cents per copy. Yearbook Number $5.00 per copy. Subscription orders and address changes: Send to Broadcasting Circulation Dept., 1735 DeSales Street, N.W., Washington, D. C, 20036. On changes, please include both old and new addresses plus address label from front cover of magazine. BROADCASTING, October 7, 1963 7