We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
SCORING FORM FOR EVALUATING AUDIO-VISUAL COMMUNICATIONS
TITLE
PRODUCED BY:
YEAR:
DESCRIPTION or TYPE OF AUDIOVISUAL COMMUNICATIONS TOOL
NAME OF SPONSOR:
PRIMARY AUDIENCE for which COMMUNICATION w<t inlMd*d:
ORIGINAL OBJECTIVES of this AUDIO-VISUAL COMMUNICATION:
INDUSTRY or INSTITUTION:
PLEASE OMIT ALL QUESTIONS THAT DO NOT APPLY TO THIS AUDIO-VISUAL COMMUNICATION
S«Uct only on« (1) icore rtumb«r for tdch of the following ten (10) quettiont. Write your icore number for edch question on ttie proper line end In correct colunnn. It will mdlie it eesier for you to arrive quickly dt your evaludtion dnd totdl score for the communicdtion.
QUESTION NUMBERS
EXCELLENT 10 Pomli
GOOD 8 Pointi
AVERAGE t Polrti
FAIR •1 Poinfi
POOR 2 Poinli
1. OBJECTIVES —
Do»\ thij communicd dudience ond dccomp
ion
dppedl H stdted
o ob
ti
oct
ntended vei?
2. COMMUNICATION —
Wds this communicdl summariie the sdMent
ion informdt point?
ve
dnc
did
it
3. CONTINUITY —
W«re aitrdneout elements filtered out. dnd did the presentdtion move smoothly?
4. mVOLVEMENT —
Will this communication hold dttention. secure emotiondl retponies, dnd drdw its dudrence into desired commitments?
5. BELIEVEABILITY —
Were highly technicdl subjects simplified, understdnddble, true sounding and believeable without disfrdctinq the audience?
6. TECHNICAL QUALITY —
Were the technicdl fedtures, such ds, cinemdtogrdphy dnd sound recording professiondlly done?
7. TALENT
How do you rdte the casting of actors, their voices dnd performdnce?
8 INSTRUMENTATION —
Were the drama, gestures, drt work, jmrndlion, multt-medid chd'ts, did grams, maps. etc.. used effectively to help present the message?
9. INNOVATION —
Were presentation effects well used, such as. music, sound effects, voice-over narfation, colors. whispers, etc.?
10. TIMING —
Were the commercial introductions, credits, sponsor's image, products and publicity limited to «cceptdble portions of the total presentation time?
TOTAL EACH OF THE FIVE (5) COLUMNS .
ADO THE TOTALS IN EACH OF THE FIVE COLUMNS TO ARRIVE AT YOUR TOTAL SCORE FOR THIS COMMUNICAION:
PLACE TOTAL SCORE HERE
The following information is to be furnished ONLY UPON THE AGREEMENT ol the member of the judging committee evaluating this audio-visual munlcation and the Chairman of the Jury.
This audio-vluial communication hes been scored by
Your title:
Name of Place of Employment — Company, School. College, University, Church, profession etc
Your Street Address: .
City — State — Zip Code Number:
Date of Judging: Piece of Judging Name of Chairman. Judging Committee
Adopted and Sponsored by the INDUSTRIAL AUDIO-VISUAL ASSOCIATION — M«y, 1970
26
BUSINESS SCREEN