Business screen magazine (1946)

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reference shelf HELPFUL BOOKS AND LITERATURE Videotape Production Guide NIDIOI \Vl I'RODICTION \M) ( OMMl NU A I ION TFCII MQl IS. h\ loci Ifniin. Ilurdlioiiiid. SI2.')5. I'lihlislud l)\ liih |{<M(k>. Itlui' Kid^c Suiiiiiiil. Pa. 17214. Here is a useful, vcr\ practiijal guide to the entire videotape production process. Neatly divided into two parts, "the medium" and "the niessai;e". this well illustrated kxik is a solid guide to production, direction and program creation in the videotape format. Fncluded in "the medium" are helpful tips on equipment selection, lighting techniques, direction techniques and a multitude of other production advice. "The me>s.ige" section could be the most helpful of the two sections for the user in that it covers the importance of pre-production planning, ideas, focus, form, talent and working relationships of the people involved. As a whole, the book nicely combines the importance and relationships of both creative and technical .ispects of videotape production. circle 250 on reader service card Videotape Applications The second volume of Sony Videocorder videotape recorder application bulletins, a broad compilation i)f illustrated case histories in videotape recording, has just been published. The .SZ-page file-size publication presents 23 recent applications in business, industry, education, law enforcement, religion, medicine and the military. Sony Corporation of America. circle 251 on reader service card NAVA Equipment Directory liie revised 1^71 Audio-Visual I quipment Directory, published by the National .^udio-Visual Association, will be available for purchase in laic February. It contains photographs, specifications and prices of 44 more than 1.300 current m;~Jeis of equipment Over 450 manufacturers are represented and more than l.yoo items in (i2 categories are featured. I'niform listings allow easy comparison of all items. .Also included are sources for hundreds of special accessories and devices; charts for films and tape running times and screen sizes; and manufacturers' trade names. Copies are SS.SO; S7..S0 if payment accompanies order. National Audin-Visiial Association. Inc. circle 252 on reader service card Telephone Training Program "Telephone Dynamics" is an advanced cassette tape and workbook program in telephone skills created for personnel who make and receive important calls. Interacting with the recorded tape and workbook exercises, secretaries, sales and administrative personnel, even executives, learn such things as dealing with complaints; getting through to the right person quickly; recording vital information; collection, sales, and service techniques; etc. The complete program includes tape recorder, cassettes, workbooks. supervisor's guide, message pads and telephone |iick-up and sells for $99.00. l'ni\er\al Trainini; .Systems circle 253 on reader service card Short Course Sales Seminar A practical and profitable short course, aimed at helping audiovisu.il dealers to boost sales and manpower etliciency, is based on the Bill Jewett Sales Management Seminar Series. The course includes an SS-page textbook, nuHlel forms suitable for direct pick-up printing or customized modification, six audi<i segments on a convenient cassette and an attractive box for storage. $27. .'>(). Nutiimal .Ainlio X'isiuil .-Ivsocialion. circle 254 on reader service card index to advertisers Agfa-Gevaert Inc Arrif lex Corporation 10-11 & Audiotronics Bohn Benton, Inc Byron Motion Pictures Calvin Productions . . Camera Mart, Inc., The Capital Film Laboratories, Inc. . Cine Magnetics Film Lab DeWolfe Music Library. Inc. Eclair Corporation 41 19 4 14 12 18 8 4a 24-2S Fairchild Industrial Products Iq Fax Company 431 Handy Organization, The Jam 48 I Hollywood Valley Film Labs 40 { LaBeile Industries Mars Labs 37 Modern Talking Picture Service, Inc. 2 Projection Systems International 3 Reela Films, Inc. 47 Ross. Inc., Charles ... 17 Schuessler Case Company . 43 Studio Film Exchange 40 Title House 40 Todd Film Company 43 Valentino, Inc., Thomas J. .. 37 Video Production Workshop . J8 Vision Associates ,. 13 BUSINESS SCREEN