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INTRODUCING...
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GEORGE A. GLENN
The niDiitli of March has brought a number of changes and additions to Business Screen. With this issue wc will be introducing innovations that we hope will be of value to you, our readers.
Before we highlight some of them, allow me to introduce myself, George A. Glenn, ncwly-appointcd editor-in-chief of Business Screen. 1 began my career in the communications field in 1950 as a television actor in New York. From there, I went to California where 1 produced and directed my own radio show for several years. Since 1953, I have been editor of trade magazines representing markets ranging from premiums to food, drugs, home furnishings and food service.
Let mc also introduce Michelle Bender, new Senior Editor of Business Screen. After graduate school in communications. Miss Bender began her career in the media as a news reporter for a Chicago wire service. Since then, she has worked as editor and writer in several areas of the publishing field, and was recently responsible for promotion of one of New York's most original film festivals.
This month has also brought a change in Business Screen's location. Our editorial offices are now centered in New York. From this vantage point, we believe we will be able to offer an even more consistent and thorough coverage of fast breaking developments from coast to coast in the business screen industry.
Promises of things to come include the "Film Lab Directory" which has a new format in the April issue. This new format will make it easier for our readers to find quickly the information they are seeking.
Also coming is the comprehensive cross country roundup, pinpointing the state of the film lab industry as key members of the industry see it. We think you'll find the report revealing and encouraging.
Business Screen will maintain the continuity necessary to interpret the tempo and events of the business film and audiovisual world. The editorial staff is devoted to making the magazine an ever increasingly important tool for its readers in the months ahead.
Since communication is our goal, and the most effective communication is through dialogue, we welcome suggestions and responses from you, our readers. We look forward to building warm and fruitful associations with you in this new decade — the decade of Business Screen.
... GLENN
MICHELLE BENDER