Business screen magazine (1946)

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QOO l-=&^ .'^i ' r % .11 from Bruce E. Harris, Executive Vice-President of Arriflex Company of Amei i ; a. worth of Arriflex equipment nditions on all kinds of assignments. It demonstrates a camera's ability to accept a long, busy !, with a minimum of downtime. And it reveals the popularity and universality of the camera's itures, for despite mechanical excellence, cameramen will not accept a tool they do not feel at ■newith. iflex cameras fulfill these requirements today, as they did 30 years ago when ARRI produced first mirror-shutter motion picture camera. Arriflex ruggedness and reliability are taken for inted, their maneuverability and creative capability unmatched. For the private owner, the proction house and the rental house alike, these characteristics are the most important considitions in a camera purchase. That's why Arriflex has become the number one line among )fessionals. That's why Arriflex sales volume is substantially greater than that of all other kes combined. tail value 'APRIL, 1971 Z^[°][°]D[^[]:3[12:2 COMPANY OF AMERICA 19