Business screen magazine (1946)

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H L'vcrv kind of cuiircicncc, nicct\ii. trainini; ;irn.i rckitcd coiiinuiniitmns rospi'iisihilitics. Audiii-visiuil immunications liavc became a truly Hal corporate service facility. • It has grown around the abllics of our people to accept whatVLi came their way," says Yerian. I hat might well be a credo for ii\ corporate audio-visual facility. >l Holiday ("ily. the company's O-acre iieadquarters complex in Iciiiphis, the phrase "whatever aiiic their way" covers a lot of ■n ilory. Basic anK)ng Holiday Inn's audioiMial activities are the sound filmiips for training company personal regarding specific facilities and .'i\ices. Currently, 35 of these prorams are in the audio-visual li ford. Conn. Pressings of sound discs which accompany each program (except those taped for overseas use or for other LaBelle users) arc made by Plastic Products, a company associated with the Holiday Inn system. Sound motion pictures, with a wide range of topics, arc another basic audio-visual tool used by Holitlay Inn. At Your Conimaiul, for instance, is a 30-minute sound/ cok>r film which interprets the nationwide Holidex Reservation System and its computer-center in Memphis. It backstops a training manual and recording on this subject. Man Alive is a BBC documentary on the men who pioneered Holiday Inns. Many special motion pictures are \ FOCUS 'Voirectf' jSellingI t' uoiO'M ISUAL"" AUDIO vr — MDicwir m»a mc ft .. » vDIVISrON i %w JMJi_„ •^> 'ir^ 'reduction studio of AV communications at Holiday City where all types of audioisual media are created to serve training and meeting needs for 1,292 inns. rarics. that are mandatory at every in. Throughout the year, new sublets and titles are added. They inlude such diverse content as job ireparation for waitresses, (You ire the Star) and Care and Control 'I Swimniini; Pools. In most U. S. and Canadian Inns, )uKane and "Micromatic" sound ilmstrip projectors handle the howings; optional for inn manageiicnt purchase (.and also widely ised) are LaBelle "Tutor 16" projctors with slip-in Compax tape artridges. These have been espeially useful for taped-sound vcrions produced in dozens of tongues or overseas inns, from scripts transated and recorded right at Holiday ity. Processing aiul duplication of the nore than I .."^OO copies of each new ioliday Inn filmstrip release is done 'V Color Film Corporation, Stam madc for conference and convention use. A recent overnight assignment, for example, was the making of a 50-minute, lip-sync color film of a prominent convention speaker's talk. All extensive 1 6 mm motion picture editing, dubbing and printing for Holiday Inn is done by Motion Picture Laboratories in Memphis. Yerian attributes "extremely satisfying results" to Frank McGeary and his associates there. Preparation of all kinds of sight and sound tools for Holiday Inn convention and meeting use is an impt)rtant responsibility of the audio-visual communications depart At right: sequence from two of the 35 sound filmstnps currently in the training libraries of Holiday Inns. / T / '^ -^' AY, 1971 15