Business screen magazine (1946)

A GOOD PROSTITUTE continued The case* for better communications A Noreico Synchroplayer plus a slide projector ... all built into a carrying case . . and off you go, ready to put on an audiovisual presentation anywhere, anytime. Thie Synchroplayer plays cassettes and synchronizes slide presentations. Perfect for training, selling, demonstrating. Either individual or group use. The Synchroplayer is also available as a flush-mount systems component to be built into a desk, study carrel or furniture Reliable, compact and not expensive! *The Noreico Synchroplayer as used in the Seico SYNCROMEDIA foi all the lacls. wnle care ol Depl. BS6 100 E. 42nd St., New York, N.Y. 10017 TRAINING AND EDUCATION SYSTEMS NORTH AMtRICAN PHI1IP5 CORPORMION POLYETHYLENE CONTAINERS THERE'S NOTHING FINER THAN POLY-CONS P.I. #255 2054 Orfginal . . • Hinged lid. • Unbreakable Polyethylene. • Moisture-proof, dust-proof. • Fit standard storage containers. • Available with plain or custom printed labels. 2 Sizes . . . No. 1; IV2" *■ I'/z" In red, yellow, blue. green, orange, magenta, white, turquoise, pink, brown, black and natural. No. 2: I'/J" X 2" In red, yellow, blue. rrt?en. pinK. black and natural RICHARD MANUFACTURING CO. S914 NOBLE AVE.. VAN NUYS. CALIF. . If you want stock footage — and yi may, for example, need seasona scenes, but you're there at the wrom time of year — be sure you determine the film slock used as original befoK ordering scenes. Different methods of printing are in use in various parts of the world. Fooiages are measured in metric units in many areas. Remember, if your intent is 10 make a f>ooil film, travel "know-how" can save you headaches. If your stafi doesn't have it, it may pay to obtain it from free-lance people who do — fm the time you need it. If you have specific questions and problems, there are film consultants, such as my companv. that have working arrangements in most countries with film groups and can help you line up cameramen, producers, studios, and talent. The fewer the inconveniences, the less the headaches, the more time you can spend capturing the subject mat ter you've been sent to get on film. So, if you've got a film assignment pending somewhere on the globe Oi one soon to get off the ground, file these tips away. They'll save you heartaches, ulcers, and money. Plan ahead. Expect the unexpecled. Do what you have to do for the sake of your production. But remember you are a guest in a foreign land I cave with goodwill. There will bt other camera crews coming along after you. Never judge the ability of local production talent by the prices you nego liale. Most prices are based on thcil economy and the standard of living in that area. Boast of what crews get in New York and Hollywood, and youll b-j paying those same prices next um you come. Although it's nice ever) once in a while to be a big spender — it may boomerang. This is what hap pened in Spain and other areas of Eu rope. Production costs have spiralcc drastically as personnel became accustomed to American spending practices Even so. I know of several are.is where you can get trained production crewj of seven men and equipment for as' little as SlOOaday. Interesting? But what has this to do* with actual film making? Ask any ir.i\el-wear\ film maker or designer required to meet commitments and ait| seheilules on a multi-stop junketaround the world? Better still find out' first hand. The camera you hold in vour hand the viewfinder you peer through, the' script you are presently doing research' on IS your passport to niany. ni.inx worlds. 64 BUSINESS SCR u II St !>•, *|rl tar iw V •1 ■»l