We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
3B SEYMOUR
litor and Publisher
'.R^ PINCUS
iblishing Director
H. COELLN
)under & Consultant
ANFORD SOBEL
jntributing Editor
:ORGE WATT
oduction Director (New York)
lULINE DAVIES
■oduction Manager (Duluth)
.EANOR GREENE
rculation Fulfillment
JWARD CROWELL
irector. Marketing Services
-FICES
ist: Bob Seymour )7 Third Ave. 3W York, N.Y. 10017 ti. (212) 572 4853
'est: Jerry Starkman J. H. &S. Inc. (01 West Eighth St. IS Angeles, Calif. 90057 ,1. (213) 483-8530
XRCOURT
MCE
IVANOVICH PUBLICATIONS
\t\/IESMILHOLLAND, JR. lairman
OBERT L. EDGELL jesident
[iRS FLADMARK [:nior Vice President
|CHARD MOELLER ■easurer
DHNG. REYNOLDS ce President
HOMASGRENEY ce President
/RA PINCUS ce President
;RUCE B. HOWAT ■ce President
jVMESGHERNA ice President
inuary/ February, 1972
Bu^iess
Screen
THE VISUAL COMMUNICATIONS MAGAZINE
JANUARY FEBRUARY 1972 • VOLUME 33 • NUMBER 1
features
lAVA: INDUSTRY A GUINEA PIG
FOR MANUFACTURERS? is
AWARDS AWARDS AWARDS
Picture page of recent award winners 21
BUSINESS SCREEN PRESENTS 1971'S
"MOST HONORED" FILMS 22
GUIDE TO 1972 FILM FESTIVALS 26
MORE THAN A FILM
by Philip Murphy 33
CHANGING THE ARMY'S IMAGE
by Robert G. Ervin 35
YOUR NEW SLIDEFILM— BEAUT OR BOMB?
by Spencer Bostwick 40
departments
NEWSREEL — current trends and activities 8
PARADOX — by Stanford Sobel 10
CAMERA EYE — by Ott Coelln 12
THE AUDIO VISUAL CALENDAR— upcoming events 16
A-V MAN 17
PICTURE PARADE — film reviews and previews 31
NEW PRODUCTS REVIEW — new equipment and services 38
IFPA JOURNAL 41
REFERENCE SHELF — he/pfu/ books and literature 44
THE NATIONAL DIRECTORY OF AUDIOVISUAL DEALERS 47
THE SCREEN EXECUTIVE— personnel notes 48
INDEX TO ADVERTISERS IN THIS ISSUE 48
I j:l| A HARCOURT BRACE JOVANOVICH PUBLICATION
BUSINESS SCREEN is published bimonthly by Harcourt Brace Jovanovich Publications. Corporate offices: 757 Third Avenue, New York, New York 10017. Advertising and Editorial offices: 757 Third Avenue, New York, New York 10017, Accounting, Ad Production and Circulation offices: 1 East First Street, Duluth, Minnesota 55802. Subscription rates: one year, $6.two years, $10: three years. $13 in the United States and Canada. Other countries: $12 per year. Single copies: $1.00 in the United States and Canada: all other countries: $2.00. Controlled circulation postage paid at Duluth. Minnesota 55802 Copyright 1972 by Harcourt Brace Jovanovich Inc.
POSTMASTER: Send Form 3579 to BUSINESS SCREEN. P.O. Box 6009, Duluth. Minnesota 55806.
5