The Edison phonograph monthly (Mar 1903-Feb 1904)

EDISON Phonograph Monthly PUBLISHED FOR TRADE USE ONLY BY THE NATIONAL PHONOGRAPH CO. VOL. J NEW YORK, MARCH, 1903. No. I The National Phonograph Co., ORANGE, N. J. NEW YORK : 83 CHAMBERS STREET. CHICAGO : 144 WABASH AVENUE. SAN FRANCISCO : 933 MARKET STREET. ANTWERP : 32 REMPART SAINT GEORGES. EDISON PHONOGRAPHS AND RECORDS. All communications to THE PHONOGRAPH MONTHLY should be addressed to the Advertising Department, 87 Chambers Street, New York. CONTENTS Page Announcement i Advance List of April Records. 2 Mr. Edison of To-Day 3 Wittman Company Enjoined 3 List Prices Must Be Maintained 3 New Machine Catalogue 4 Mr. Herbert A. Shattuck 4 C. W. N. Handbook 4 Numerical Record Catalogue 4 Decision against the Lambert Record . 5 Discount Sheet Errata 5 Supplement for Catalogue No. 380 5 Chinese Moulded Records 6 N ew Record Lists. 6 Billy Golden's Records 6 Our Policy 7 The Phonogram 7 The March Records .' 8 How We "Follow Up " 8 March Advertising 8 TO THE TRADE. THE Edison Phonograph Monthly owes its birth to the belief by this Company that some means of keeping in closer touch with the Jobbers and Dealers has become a necessity. The Company also believes that the trade will at once recognize the advantage of a medium that shall at least monthly keep it informed concerning Phonographs and Records. To keep the trade advised on these subjects will be the sole aim of the Monthly. It will take the place of the Monthly Advance List of New Records, which will no longer be issued in its former shape. The list of new Records for April is given on the next page of this issue and will hereafter be found on that page. The Monthly will keep the trade posted on changes made in the Phonograph from time to time, will give new goods listed or dropped from the list, will note the progress of new catalogues being gotten up, and refer to new advertising matter of any kind about to be issued. In a word, it will endeavor to further the sale of Phonographs and Records by doing all in its power to advance the interests of the Jobbers and Dealers. To this end we ask the co-operation of the latter. Our interests are alike. The more we do to add to the popularity of the Phonograph or to increase the demand for Records, the more you profit. Consequently, anything that you may do to assist in this movement of publicity must eventually return to your advantage. We want your criticism, if you have one, of the plan of getting out the Monthly, and would regard you as advancing our joint cause if you will give us your candid opinion of it, accompanied by a suggestion or two as to ways of improving it. We know what we want to say and do concerning its object, but we cannot see the subject from your side. So, let us have your opinion, whether favorable or adverse. You can scarcely write a line that will rot assist in making the Monthly a valuable adjunct to your business. We especially want to know what subjects you would like touched upon each month. Are you in the dark about any part of the business? Let us know, then, and we will throw some light upon it. If occasion demands, we will publish a department of questions and answers, for a reply to the query of one Jobber or Dealer will serve to settle that very point in the mind of others. The Monthly will occasionally treat upon plans for increasing business, and will ask the trade for contributions on the subject. It will have comments from the Mechanical Department, the Sales Department, the Credit Department and others. Let us have your good will and co-operatio^ THIS ISSUE CONTAINS THE ADVANCE LIST OF APRIL RECORDS. ORDER FRO/1 IT.