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THE" ED I SON PHONOGRAPH MONTH LY
Published in the interest of
EDISON AMBEROLA PHONOGRAPHS AND BLUE AMBEROL RECORDS
By THOMAS A. EDISON, Inc.
ORANGE, N. J., U. S. A.
THOMAS A. EDISON, LTD., 164 WARDOUR ST., LONDON, W. ENGLAND
THOMAS A. EDISON, LTD., 364-372 KENT STREET, SYDNEY, N. S. W.
COMPANIA EDISON HISPANO-AMERICANA, FLORIDA 635, BUENOS AIRES
EDISON GESELLSCHAFT, M. B. H. 3 YORKSTRASSE, BERLIN
COMPAGNIE FRANCAISE THOMAS A. EDISON, 59 RUE DES PETITES-ECURIES, PARIS
Volume XIV
JANUARY, 1916
Number 1
U
HIGH WATER" MARK REACHED IN TONAL QUALITY IN THE JANUARY BLUE AMBEROLS
"Q OMEBODY has been at work," I said ij to myself, as I listened to record after record in the January list of Blue Amberols. Good as the Blue Amberol was, the recording and reproduction have both taken a decided forward step. You cannot listen to these superb records and fail to be impressed that they mark "High Water" in Edison Blue Amberol results. The surface noises are so largely eliminated as to amount to nothing. The voices are clear, distinct and resonant, and wonderfully free from metallic qualities.
Take Van Brunt's "My Wild Irish Rose" and you have a record that closely vies with any disc record made; I prefer it to the Edison disc of the same song. It is a wonderful product, so even, so melodious, so clear and so human-like in its quality of voice. I would not want to listen to a better record ; I doubt if any could be as perfect. Mr. Cylinder Dealer, if your prospective customers are not charmed with that kind of a record, they certainly have no ear for music. And to think that they can get it for 50 cents!
And so I might go down the January list. The Concert Numbers — just two — are very, very fine. Every record in the list, in fact, makes a strong claim to fine recording and
reproduction. One may not like every selection ; that's a matter of individual taste in music; but you can't get away from the fact that the whole list marks a great advance in tonal quality.
And then the list itself is a varied one, bound to please every taste. It will pay you, Mr. Cylinder Dealer, to take time to play every record. To observe the improved tonal quality so that you can enthuse over it.
"Somebody has been at work" — is at work to-day, and the Blue Amberol is receiving a degree of care and attention that warrants stiK more perfect results. Every step in its manufacture is being minutely studied, and critical ears — far more critical than yours or mine — are insisting on "results" ; these results are now becoming more and more apparent.
The Blue Amberol will put every talking machine on the run for real musical qualities ; for naturalness ; for clear and resonant enunciation. Just watch the Blue Amberol improve and improve! It's very much alive to-day, but it has not yet got its gait. Those who are studying it believe they have a good foundation on which to build up a record that will far surpass any talking machine disc on the market. It's got the lead already; now
WATCH THE BLUE AMBEROL FORGE AHEAD!