The Edison phonograph monthly (Jan-Dec 1916)

Record Details:

Title:
The Edison phonograph monthly
Date:
Jan-Dec 1916
Publisher:
Louisville : Pennant Litho, Inc.
Volume:
The Edison phonograph monthly (Jan-Dec 1916)
Leaf #:
00074
Language:
English
Collection:
Recorded Sound and Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Reprint, with an introduction added, of a periodical published 1903-1916 in New York by the National Phonograph Co
Date Added:
November 16, 2023
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12 EDISON PHONOGRAPH MONTHLY, APRIL, 1916 "Signs of the Times" WE are providing dealers this month with some card-copy along the same lines as the copy printed in the March number of the Phonograph Monthly for the purpose of boosting St. Patrick's Day Sales. Among other advertising suggestions, there are three bearing on the Easter season. If you learned something of the value of such copy, when used through window cards or incorporated into newspaper ads, by following the suggestions that we made last month, we do not feel that it is at all necessary to urge you to make use of the copy for April. If you did not find it convenient to use the St. Patrick's Day copy, we can only ask you to give the suggestions offered this month a fair trial. We are sure that you will find that your business will be greatly stimulated by them. In addition to the Easter advertising suggestions, we append a list of sacred records that are appropriate to the Easter season. THE LILIES THAT BLOOM TODAY (MUST DIE TOMORROW but the VOICES That SING Today Shall LIVE FOREVER because EDISON Has Made the Voice Immortal WHAT EASTER GIFT IS MORE APPROPRIATE THAN AN EDISON AMBEROLA YOU CANNOT HEAR the VOICES OF ANGELS on the EDISON AMBEROLA But You Can Hear the Most Beautiful Voices of the World Singing THE SONGS OF EASTER Come in and Hear Our Edison Blue Amberol Easter Records THE SEASON OF SONG AND LIFE At Easter Time Men Rejoice in the Triumph of Life Over Death. What Gift Can Better \ Express the Easter Spirit Than the Edison Am berola — the Instrument That Makes the Voice Immortal. EASTER RECORDS Ave Maria, Bach-Gounod, Soprano and Violin, in Latin Marie Rappold and Albert Spalding Beyond the Dawn, IVeatherly-Sanderson, Tenor . . Hardy Williamson Day of Resurrection Gloria from Twelfth Mass Psalter . . Edison Mixed Quartet Mozart, in Latin . . . Edison Mixed Quartet Glory Song, Gabriel, Tenor and Baritone John Young, Frederick Wheeler and Edison Mixed Quartet Hallelujah! Christ is Risen, Tullar Edison Mixed Quartet Jesus Christ is Risen To-Day, Worgan Edison Mixed Quartet 28106 23220 2S79 1898 1561 2210 2578 List! The Cherubic Host— Holy City, Gaul, Harp, Organ and Orchestra ace . . . Chorus of Female Voices and Frank Croxton 1537 Love Divine, All Love Excelling — Daughter of Jarius, Stainer, Soprano and Tenor Marie Kaiser and Royal Fish 2226 March Religioso — Gospel Hymns, Ecke Edison Concert Band 19 a One Sweetly Solemn Thought, Ambrose, Baritone Homer Rodeheaver 2353 Rock of Ages, Hastings Edison Mixed Quartet 1633 Trust in the Lord, Handel-Buck, Contralto .... Nevada Van der Veer Miller 2049 Valley of Peace, Meredith, Tenor and Baritone . . John Young and Frederick Wheeler 1559 Wonderful Peace, Cooper, Tenor R. Festyn Davies 1598 MAKE COMPLAINTS AN ASSET Did you ever stop to consider that the complaints you receive from your customers may be made valuable assets in your business? "Service" is the keynote of successful business to-day and the dealer who provides service wins patronage. A complaint invites service by providing the dealer an opportunity to show his willing ness to serve. And by giving him a chance to take a friendly interest in the welfare of his customer, an interest that will win him the friendship and the loyalty of the one who came in to complain. Try to avoid causes for complaints but, when they are made, be grateful for them. Welcome them because they give you an opportunity to emphasize your willingness to provide service for your patrons.