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^2^20^2^2^3^33g3e:5SS3S2^^25^a?a I f I i I I f \ T.\-i^^^»^i^^^^^.5.^^^V^V^^^^ The Maximum in Film Instruction Prepared, Edited and Titled by Some of the Leading Educational Authorities of the United States Here is the Ideal Course of Visual Education for School, Class and Lecture Room iWorld-wide in scope—the FORD EDUCA- TIONAL LIBRARY, founded by Henry Ford, commends itself instantly to Superintend- ents, Principals and Teachers seeking the maximum in interest-compelling instruction and educational value in motion pictures. Typical of the personality of its founder, the FORD EDU- CATIONAL LIBRARY inaugurates a new era in educational films. They are produced without thought of profit and are distributed at an absolute minimum of cost to the subscriber. Personnel of Its Editors The authorities who will edit, prepare and direct the formation of the FORD EDUCATIONAL LIBRARY will be men distinguished in their particular subjects—men who have successfully adopted and used the motion picture and the screen for visual educational purposes. Opportunity will be afforded all schools, colleges and universities to put into execution the motion picture ideals and plans of their professors and teachers who have made the,educational institu- tions of America the peer of the 'world. The Plan of Distribution The FORD EDUCATIONAL LIBRARY will be ideally distributed. Selection of subjects Fitzpatrkk Si McEIroy, Depc. L, 202 S. Statt St. ~ 16 . Chicago Gentlemen — Please give me full information on Ford Edacational Library. I am especially interested in the loUowins sabjeetx: Name Sehod Street City State. lllll lilHlliiiMiftiriiiiiiimTiNiiinniiiiiiiinniuLiiiimiiMiinnTiiii i i n in L i i imii ii i i rTfffftimil to conform with the actual periods of study— retention of films for an entire school week— establishment of circuits of schools in order to reduce shipping costs and promote co-operative instruction, are but a few of the advantages offered by this new plan of distribution. Subjects Covered The first series, now ready, contains four div-. isions, embracing both regional and industrial geography, history, agriculture and civics. A printed synopsis, giving an outline of the subject matter, description of contents, and suggestions for use, goes with each film. Forty subjects, one for each school week of the year, are con- tained in the first series which will be followed by others covering the entire school curriculum. Cost Is Minimiun To You The FORD EDUCATIONAL LIBRARY has been produced solely to render this great work of instruction available to every school and institution in America whether small or large. Accordingly the cost of subscription which covers the physical distribution to the subscriber, has been reduced to the absolute minimum. You are invited to clip and mail the coupon below, which will bring complete, detailed information to you by return mail. Fitzpatrick & McElroy Sole Representatives of the 202 South State Street, Chicago I I Mi.^^^^^k^'^^^i^^i^^^^^^^^^^^i^i^i^^^^^ 21