Exhibitors Herald (Jun-Dec 1917)

Record Details:

Title:
Exhibitors Herald
Date:
Jun-Dec 1917
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Jun-Dec 1917)
Leaf #:
00010
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 14, 2024
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AMERICAN FILM COMPANY, Inc. Presents GAIL KANE IN "THE UPPER. CRUST" OR "THE INDESCRETIONS OF MOLLY" Novelization by Charles Sherman. In five acts. Directed by Rollin Sturgeon. Released the week of June 25th. "Miss Kane justifies her reputation for versatility In this play which makes demands on her for emotional acting of a high order and finds her splendidly equipped for the task," says The American Drama in reviewing "Whose Wife?" a recent Gail Kane-American Picture. Beautiful — graceful — an accomplished actress of unquestioned ability, Miss Kane is the idol of picture-goers the world over. Her drawing power is steadily increasing. Theatres presenting Gail Kane productions are assured capacity business. Get your share of these successes. Go to your nearest Mutual Exchange TODAY and arrange to play all the Mutual Pictures in which Gail Kane is starred. i Now Playing— "Whose Wife?" "The Serpent's Tooth" and "The Upper Crust." Coming— "The Woman In Black," "The Unafraid." Produced by Distributed by AMERICAN FILM COMPANY* INC. MUTUAL FILM CORPORATION Samuel S. Hulchimon, Pra. lohn R. Freuler. Pro.