Exhibitors Herald (Jun-Dec 1917)

H B R H R Michigan Exhibitors in Campaign To Strengthen State Association State-Wide Drive to Increase Membership Will Begin Immediately. Rally Day to Be Held in Detroit on November 22 A comprehensive campaign to add members to the Michigan Exhibitors' Association was formulated at an informal conference in Detroit of leading exhibitors of the state this week. At the same time arrangements were made for a Rally day to be held at the Hotel Tuller on November 27. : Those present decided to take immediate action to build up the membership of the association and in furthering the project Ray Branch was made tentative [state manager and ordered to take charge of the campaign at once. The lexpense of Mr. Branch's services will be (borne, until he is officially put in the position by association action, by those )\vho attended the meeting. Branch Starts Campaign Mr. Branch will at once start on the tate-wide drive for members. He will endeavor to call upon every exhibitor in the state of Michigan. S. A. Moran, president of the association, is heartily in accord with the plan. He has issued a circular letter to every exhibitor in the state notifying them of Mr. Branch's impending visit and urging them to unite with the body of which he is the head. Moran Gives Warning "Alone you, as an exhibitor, must take what is offered whether it suits you or not, and pay the price whether you are able or not," is the solemn warning of President Moran in one part of his message to the exhibitors. The exhibitors are urged by the president to add their strength to the association so that it may become strong enough to protect the vital interests of the Michigan exhibitors. nti-Hearst Measure Disrupts Advertisers. Pres. James Resigns New York — (Special to Exhibitors Herald) — When, after a meeting rife ith debates the Associated Motion Picure Advertisers voted to reconsider heir action on a resolution passed November 25 and then tabled the document. Krthur James, president of the body and Harry Reichenbach tendered their resiglations. The resolution over which the battle yas waged and which left the organizaion without a head urged motion picure concerns to refrain from advertis ing in the publications controlled by William Randolph Hearst, "and all other publications pro-German or anti-American in their sentiments." Mr. Hearst, through the International Film Service, is a member of the National Association of the Motion Picture Industry and registered a strong complaint through that body. J. M. DUSKIN ADDED TO WOLFBERG SALES FORCE J. M. Duskin is the eleventh addition to the sales force of the Harris P. Wolfberg Attractions, Pittsburgh, Pa. He will handle the Western half of the Pennsylvania territory and devote his time exclusively to "The Mad Lover," "The Deemster," "Today," "The Crisis" and "Persuasive Peggy." Arthur James who resigned presidency of Associated Motion Picture Advertisers, Inc., which he was chiefly instrumental in forming' because the association decided to reverse itself on a resolution to withhold advertising support from newspapers and publications which were regarded as "Pro-German and Anti-American." Vitagraph Manager Resigns as Head of Russ Film Mission Because of restrictions which he considered detrimental to the success of his mission, W. W. Irwin, general manager of Greater Vitagraph, has resigned as head of the Russian Film mission. When Mr. Irwin accepted the position it was his understanding that his powers would be absolute. When he learned that Edgar Sisson, associate chairman of the committee on public information, would, in effect, be his superior and that he had no knowledge of the motion picture industry, Mr. Irwin believed that this handicap would be too great. SCENE AT MEETING OF WOLVERINE STATE EXHIBITORS •HOTOGRAPH OF MICHIGAN EXHIBITORS IN CONVENTION ASSEMBLED AT THE HOTEL STATLER, DETROIT, ON NOVEMBER 1. 17