Exhibitors Herald (Jun-Dec 1917)

X H B O R H R D REBUILT MACHINES We have a number of Powers 6A and Motiograph Machines, both hand and motor driven, which we guarantee to be in perfect condition, all worn parts have been replaced with new ones and Machines entirely rebuilt. Powers 6A hand driven complete, less rheostat Powers 6A Motor driven complete, less rheostat . Powers 6A Motor driven complete, with 220 volt A Motor nearly new, less rheostat Powers 6A Motor driven complete, with 1 10 volt A Motor nearly new, less rheostat Powers 6 Hand drive complete, less rheostat . Motiograph 1914 Model hand drive, less rheostat Motiograph 1911 Model hand drive, less rheostat C. c. $150.00 175.00 200.00 200.00 85.00 125.00 90.00 EXHIBITORS SUPPLY COMPANY, Inc. = 407 MALLERS BUILDING CHICAGO, ILL. 157 N. ILLINOIS STREET INDIANAPOLIS, IND. Distributors for Simplex Projectors, Hertner Transverters, National Carbons, and all M. P. Supplies. Send for Special Price List — ■■■■■■Illlllllllllllllllllllllllllllllllflllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllfllllllllftlfllflllllllllllllllflllllllllllfllll ■ H= GOLDWYN ANNOUNCES INCREASED BOOKINGS BEING RECEIVED ON NEW DECEMBER FEATURES Quoting Samuel Goldfish, president of Goldwyn Pictures Corporation, that "big pictures are the instant cure for boxoffice depression in the motion picture industry," the Goldwyn Company makes the following statement: "The giving of Rex Beach's story, 'The Auction Block,' to all Goldwyn contract exhibitors at their regular prices won the approval of exhibitors who for months had looked forward to playing this production at the higher prices always asked and obtained for Mr. Beach's stories. His stories when brought to the screen have a unique hold on the popular imagination. "For months 'The Auction Block' had been announced and exploited as a great special production, and every one in the trade knew that it could be obtained only at advanced rentals. When Mabel Normand's first Goldwyn production, 'Joan of Plattsburg,' had to be postponed, though completed, for reasons of military expediency, Samuel Goldfish saw an opportunity to do something big for all Goldwyn exhibitors. By paying a big price to the Rex Beach corporation, he obtained the right to publish 'The Auction Block' to Goldwyn customers at the same prices they pay Goldwyn for its own productions. Already the effect of this wise step is being felt by Goldwyn in the form of increased bookings. "The value of this step will be better understood by considering the power of the next four Goldwyn pictures, which, in straight sequence, give exhibitors these powerful pictures: "November 18 — Madge Kennedy in 'Nearly Married,' by Edgar Selwyn. "December 2 — Rex Beach's 'The Auction Block.' "December 16 — Mae Marsh in 'The Cinderella Man,' by Edward Childs Carpenter. "December 30 — Mary Garden, making her first screen appearance, in Anatole France's story, 'Thais.' "Madge Kennedy in 'Nearly Married' fulfills all of the expectations and predictions made as to her power and popularity. Registering a hit in Margaret Mayo's farce, 'Baby Mine,' she now scores an even bigger triumph in Edgar Selwyn's 'Nearly Married.' achieving both drama and comedy. "George Loane Tucker, director the Hall Caine production, 'The Manx-Man.' and many other pictures that have widespread popularity with exhibitors and the public, has done the finest work of his entire career in 'The Cinderella Man.' This production, completed in advance of its original publication date, has been delivered to Goldwyn branch offices, where exhibitors may see this unusual holiday picture. "Frank Crane and Hugo Ballin, the Goldwyn directors, have achieved great things in 'Thais.' Perhaps these two men could tell you better than any others of the tremendous vitality of Miss Garden and of her seemingly inexhaustible energies. In the making of 'Thais' Mary Garden led them at a heart-breaking pace. Literally, she threw the clock out of the studio and her own dressing room and ignored time. She worked from early morning until late each night and revelled in her work. "The assured drawing power of these successive productions being obvious, exhibitors instantly have flooded the Goldwyn offices with contracts for bookings." The Theatre Equipment Company, Minneapolis, Minn., lately installed a Simplex projector in the Eveleth high school, Eveleth, Minn., and the Breck Photoplay Supply Company, San Francisco, Cal.. has sold a Simplex to the Lodi, Cal., public school. Sugg-thinfe vith brurh and pen' CARTOON* .ORIGINAL DEy:iCN/:|i d e a y. IllU/.TRATION/: I IN LOBBX /WOV-CARD/: DI/PLAVy GAIETY THEATRE BLDG. 1547 Bway. Room 614 Phone 6796 Bryant New York 44