Exhibitors Herald (Dec 1919)

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1919
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Dec 1919)
Leaf #:
0009
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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EXHIBITORS HERALD Sank this Ship? t When you were on the German U-boat shown m the BIGCEST NEWS SCOOP of YEARS Right out of the secret archives of the German Government — something never before shown on any screen — authentic moving pictures of the sinking of merchant vessels by German U-boats, the pictures having been taken by the German commanders to substantiate their reports to Berlin. While you are looking at these amazing pictures you will be, yourself, ON A GERMAN SUBMARINE. You will see the shots fired from your U-boat — See the ship careen and sink — see Captain and Mate go down with their vessel. This is the greatest scoop ever scored by any newspicture organization since the cinema was invented. Even in the newspaper world it has few equals. Needless to say, only the unbeatable enterprise of the great International organization could have secured this tremendous attraction for your theatre. Scoops like this mean EXTRA MONEY IN YOUR POCKET. Be sure of them by booking the BIG NEWS THREE of the screen world right now — today. All the evidence that you want is right here on this page. ACT NOW. Scoop your competitors like we do. International News Universal Current Events Hearst News issued by International Released thru UN IVERSAL 3