Exhibitors Herald (Jan-Mar 1920)

Record Details:

Title:
Exhibitors Herald
Date:
Jan-Mar 1920
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Jan-Mar 1920)
Leaf #:
0001044
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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EXH1UITURS HERALD — Jos. E. Adcock, Grand theatre, Princeton, Ind. — Small town patronage. Easy to Make Money, with Bert Lytell. — 1'his is a good picture and pleased our patrons. Book it. — Preston Bros., Crescent theatre, Anderson, la. — Neighborhood patronage. ParamountArtcraft The Miracle Man, with a special cast. — The wonder picture. Nine out of every ten couldn't express their satisfaction, for lack of words. Not to be classed with the ordinary super picture, it having a distinct appeal. Three days to our house record. — Stanley Koch, Novelty theatre, Anthony, Kans. The Market of Souls, with Dorothy Dalton. — Dalton at her best. Story that interests and pleases. — J. A. VVoolstenholm, Majestic theatre, Grand Island, Neb. — Neighborhood patronage. Why Smith Left Home, with Bryant Washburn. — Good as The Lottery Man. Everybody came out smiling. Good comedies are hard to get. One laugh is better than 1,000,000 sobs. — Jack Nash, Strand theatre, Trinidad, Colo. — Neighborhood patronage. Men, Women and Money, with Ethel Clayton. — Very good picture to good business. — T. J. Kempkes, Lyric theatre, Crete, Neb. Captain Kidd, Jr., with Mary Pickford. — All Pickford pictures go well here. — Jean Dagle, Liberty theatre, Murphysboro, 111. — Neighborhood patronage. More Deadly Than the Male, with Ethel Clayton. — A fine picture. One of the best ever made by Paramount starring Clayton. Suitable for all classes of audiences. — H. G. Ramsey, Royal theatre, El Dorado, Kans. — General patronage. An Adventure in Hearts, with Robert Warwick. — Very good and the people enjoyed it. Best Warwick picture in some time. Good business. — J. Louis Rome, Almost every screen play has Its "gripping scenes." Here is one from Rex Beach's "The Silver Horde" to be distributed by Goldivyn. Broadway theatre, Baltimore, Md. — Mixed patronage. The Market of Souls, with Dorothy Dalton. — Best Dalton since her Yukon hit. Good story. Pine support. Excellent settings. — Jack Nash, Strand theatre, Trinidad, Colo. — Neighborhood patronage. The Miracle of Love, with a special cast. — Did very good on a two-day run. — J. Louis Rome, Broadway theatre, Baltimore, Md. — Mixed patronage. Bill Henry, with Charles Ray. — While good, did not make a hit like Greased Lightning. — Bert Norton, Kozy theatre, Eureka, 111. — Neighborhood patronage. The Squaw Man, with a special cast. — This is a fine picture. Played two days to capacity. Don't be afraid to book this one. — W. J. Millard, Star theatre, Gladwin, Mich. — Neighborhood patronage. Nugget Nell, with Dorothy Gish. — Mediocre. Poor production. Patrons disgruntled. — J. R. Pratt, Gem theatre, Fulton, Mo. The Invisible Bond, with Irene Castle. — Poor business on two-day run. Star not as popular as formerly. — J. Louis Rome, Broadway theatre, Baltimore, Md. — Mixed patronage. Love Me, with Dorothy Dalton. — A fine program feature. Not her latest, but one of her best. — Geo. H. Richardson, K. of P. Hall, Moultonboro, N. H. — Neighborhood patronage. It Pays to Advertise, with Bryant Washburn. — Well liked by those who saw it, but Washburn is a poor puller. — J. Louis Rome, Broadway theatre, Baltimore, Md. — Mixed patronage. Something to Do, with Bryant Washburn.— Good. This star gets the business for us. — Peters & Johnson, Liberty theatre, Milligan, Neb. — Small town patronage. Square Deal Sanderson, with Wm. S. Hart. — This is a good one. Pleased our people. Book it and advertise it, then you'll pack your house. — Preston Bros., Crescent theatre, Anderson, la. — Neighborhood patronage. Rim Rock Jones, with Wallace Reid. — One of the best pictures we ever showed. This is the kind of picture that pleases our patrons. — E. D. Luna, Hulbert theatre, Hulbert, Okla. — Neighborhood patronage. Why Smith Left Home, with Bryant Washburn. — Good, clean comedy and a scream from start to finish. The sort of picture that pleases young and old. — J. A. Woolstenholm, Majestic theatre, Grand Island, Neb. — Neighborhood patronage. Male and Female, a DeMille production.— Beautiful production. Good for a big advance in admission. Every patron will be satisfied that they have seen something worth while. Big business three days. — Stanley Koch, Novelty theatre, Anthony, Kans. The Third Kiss, with Vivian Martin. — Good regular program picture. — O. C. Panknen, Opera House, Marengo, la. In Mizzoura, with Robert Warwick. — It would not have been a fair picture five years ago. Some old stage successes make the poorest kind of pictures. — Jack Nash. Strand theatre, Trinidad, Colo. — Neighborhood patronage. Mrs. Wiggs of the Cabbage Patch, with Marguerite Clark. — Very clever. Marguerite Clark biggest drawing card I can get for my patrons. — M. J. Lakie, ZEfiA Iv I I I I slur of the St-lznick I'lilun-, "The Woman l.cil n. lit." Bijou theatre, Barnesville, Minn. — Neighborhood patronage. The Girl Who Came Back, with Ethel Clayton. — Star's pleasing personality and splendid support of Theodore Roberts and Elliot Dexter put over an ordinary story. — A. N. Miles, Eminence theatre, Eminence, Ky. The Miracle Man, with a special cast. — Marvelous picture, but small towns have no incentive to attend as the quality is unknown no matter how much billing you do. Consequently did not break even with repeat dates. — Majestic theatre, Lexington, Neb. — Neighborhood patronage. Girls, with Marguerite Clark. — A good picture that pleased a big crowd. Miss Clark's pictures are improving fast. — Bert Norton, Kozy theatre, Eureka, 111. — Neighborhood patronage. Luck in Pawn, with Marguerite Clark. — Did very good with this one. Show clever and liked by adults as well as children, which is unusual for a Clark picture. — J. Louis Rome. Broadway theatre, Baltimore, Md. — Mixed patronage. Pathe The Unknown Love, with Dolores Cassinelli. — If all pictures were as clean, beautiful and interesting as this, all prejudice against motion pictures would soon be removed, and many new patrons added. — Fahrney & Elson, Electric theatre, Curtis, Neb. — Family patronage. The Right to Lie, with Doloros Cassinelli.— Very good. One of the best she has made. — A. Moskowitz, Loews Garrick theatre, St. Louis, Mo. — Transient patronage. Her Man, with Elaine Hammerstein.— One of the best Pathe pictures we have ever used. — Simmons & Collins. Idle Hour theatre, Wellsville, Kans. — Neighborhood patronage. The Girl from Bohemia, with Irene Castle. — A poor picture for this star. Too slow. Pictures like this one would kill business for any house. — G. N. Arm 93