Exhibitors Herald (Jul-Sep 1921)

EXHIBITORS HERALD August 6, 1921 450 Short Subjects Announced By Pathe for 1921-22 Season Company Will Have Publication for Every Day in Year, With Two for Some Days— Serials Not Included in This Program 52 DORIS MAY Who scored a hit in the Douglas Ma c Lean Doris May pictures, is to be starred in Hunt Stromberg Productions for R-C distribution. Doris May to Star In R-C Productions Pictures Will be Made by Hunt Stromberg and Seiter R. S. Cole, president of R-C Pictures Corporation, announces that Doris May, former co-star of Douglas MacLean, is to be starred in pictures for R-C distribution. The pictures will be known as Hunt Stromberg Productions. This marks Mr. Stromberg's introduction into the production ranks. His previous work in the industry has been as director of advertising and publicity for several companies, including Thomas H. Ince. Associated with Stromberg in the production of the Doris May pictures is William A. Seiter, who directed the Douglas MacLean features for Ince. Bert Cann is chief cameraman of the new unit An original story will afford Miss May her first vehicle. It is now being prepared in continuity form by Violet Clarke in collaboration with Director Seiter. Popular Cast Chosen For "The Rosary" by William Selig and Rork A cast of prominent players has been assembled by Colonel William N. Selig and Sam E. Rork for their six-reel screen version of "The Rosary." In the cast are Lewis Stone, Jane Novak, Wallace Beery, Robert Gordon, Eugenie Besserer, Dore Davidson, Pomeroy Cannon, Bert Woodruff, Mildred June and Harold Goodwin. Director Jerome Storm has been working steadily for three months in preparation. Bernard McConville wrote the continuity of "The Rosary." Plan $50,000 Theatre COLUMBIA, MO.— A $50,000 theatre seating 1,250 people will be erected here by T. K. Catron, Will E. Smith and associates. , i Four hundred and fifty short subjects are scheduled for publication by Pathe during the year 1921-22, according to an announcement by Elmer Pearson, director of exchanges. The scope of this schedule can best be figured by the fact that there will be a Pathe subject for every day in the year, and two for some days. Mr. Pearson made it plain that even this schedule will be expanded. Serials Not Included Serials do not come under the general classification of short subjects in the Pathe ratings, and consequently are not numbered among the 450 publications contracted for the season beginning in September. This showing is made in less than a year from the date of Paul Brunet's announcement of the purpose of Pathe Exchange, Inc., to concentrate on short subjects. Among the established series of short subjects figuring in this Pathe showing are the semi-weekly issues of Pathe News and the weekly issues of Pathe Review. The weekly issues of "Topics of the Day" are included in the list. This screen reflection of the witty comment on events and manners of the times selected from For September Pathe Is Offering a Varied Selection of Productions For Distribution During "Independence Month" Following are the pictures scheduled by Pathe for distribution during September, which has been designated as "Independence Month" by the Motion Picture Theatre Owners of America: Features Rudyard Kiplings' "Without Benefit of Clergy"; Federal Photoplays specials, "The Lure of Egypt," "The Killer" and "The Money Changers"; "Half A Chance" featuring Mahlon Hamilton; "Rogues and Romance"; "A Broadway Cowboy"; Augustus Thomas's, "Rio Grande"; Robert Brunton's, "The Devil to Pay"; "The Heart Line"; H. B. Warner's, "When We Were Twenty-One"; "Dice of Destiny"; "One Hour Before Dawn" and "Felix O Day"; Leonce Perret's "The Empire of Diamonds" and "The Money Maniac"; Blanche Sweefs, "That Girl Montana," "Her Unwilling Husband," "Help Wanted: Male," "The Girl in the Web"; Edgar Lewis's, "The Sage Hen," "The Beggar in Purple," "Lahoma," "Sherry" and "Other Men's Shoes"; J. Stuart Blackton's, "Forbidden Valley," "House of tho Tolling Bell," "Man and His Woman," "Passers By," "The Blood Barrier," 'Respectable by Proxy" and "My Husband's Other Wife." Serials "The Yellow Arm," "The Sky Ranger," "The Avenging Arrow," "Double Adventure," "Velvet Fingers," "The Phantom Foe," "Ruth of the Rockies," "Pirate Gold," "The Third Eye," "Daredevil Jack," "The Adventures of Ruth," "The Black Secret" and "Bound and Gagged." all available sources, is said to be gaining in popularity. "Bill and Bob" on Program The list also includes the wild animal trapping and taming series called "The Adventures of Bill and Bob," produced by Cyrus J. Williams, the discoverer of the 11-year-old boy heroes of the "Adventures." Of similar fascination are the pictures in the new series which carry you into the jungles of Asia with the celebrated Major Jack Allen, who makes a profession of the capture of elephants, lions, black panthers and other wild animals. Schedule Lloyd Re-Issues The Hal Roach comedies, featuring Harry "Snub" Pollard, Marie Mosquini, Eddie Boland and "Sunshine" Sammy and Gaylord Lloyd will come along at the rate of one a week and in all probability will average two a week, including the Harold Lloyd re-issues. A new series of the virile and popular Tom Santchi Westerns are now being produced. In this general vein of outdoor material are included the Holman Day short pictures dealing with life in the Maine woods. In a few weeks Pathe will announce the acquisition of a number of other short subjects that will fill a very urgent demand, it is said. State Right Buyers Interested in Serial Tarzan Company Receiving Many Requests From Exchanges According to Louis Weiss, secretary of Adventures of Tarzan Serial Sales Corporation, this organization is being besieged with requests for territory from the leading distributors of the United States and Canada. In commenting on this activity in the state right field at the present time, Weiss states : "Despite the undeniably poor conditions existing at the present time, coupled with the customary summer slump, we have received an amazing number of applications for territory for 'Adventures of Tarzan,' our new serial starring Elmo Lincoln, which is now nearing completion at the Great Western studios in California. "Daily our mail is augmented by letters from every territory in this country and also from Canada, together with wires and radiograms. In addition to this correspondence I could mention the names of at least fifteen leading buyers who have made a special trip to New York from points as far away as Kansas, Texas, Minnesota, Illinois and Georgia for the express purpose of viewing this serial. "We attribute this remarkable interest on the part of the leading exchanges solely to the tremendous box office power of Elmo Lincoln as the creator of the character of Tarzan in 'Tarzan of the Apes' and 'The Romance of Tarzan.' "