Exhibitors Herald (Dec 1922 - Mar 1923)

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1922 - Mar 1923
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Dec 1922- Mar 1923)
Leaf #:
000542
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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68 EXHIBITORS HERALD January 20, 1923 I A BIT OF HUMOR that gets a laugh in the new Thomas H. Ince attraction for First National, "A Man of Action." Meighan. — A mighty good picture that will please the majority of the people. It certainly drew a lot of good comments from our people. — M. D. Foster, Gem theatre, Williamsburg, Kan. — General patronage. The Top of New York, with May McAvoy. — A heart interest Xmas story that will hold the attention of most audience*. — T. C. Goodnight, Star theatre. Warrensburg, Mo. — General patronage. The Top of New York, with May McAvoy. — A very satisfactory little program picture well suited for Christmas time. Average holiday business, which means no profit. — J. F. Hilcman, Broadway theatre, Mt. Pleasant, Mich. — General patronage. The Crimson Challenge, with Dorothy Dalton. — Patrons did not care for this. Dorothy is too much woman to fill a heman's place. — Jack Tiller, Temple theatre, McCook, Neb. — General patronage. The Crimson Challenge, with Dorothv Dalton. — A good Western feature. Fair business at ten and twenty-five cents. — Ernest Vetter, Majestic theatre, Homer, Mich. — Small town patronage. A Bachelor Daddy, with Thomas Meighan. — A good picture. Every one liked it fine. Did big business. Well advertised. Ran it two nights. Large crowd second night. — E. E. Cox, Lyceum theatre, Wyoming, 111. — General patronage. A Bachelor Daddy, with Thomas Meighan. — 100 per cent. All program picture— Jack Tiller, Temple theatre, McCook, Neb. — General patronage. The Idol of the North, with Dorothy Dalton. — Nice Alaskan picture that pleased nearly all of my patrons. A good Western or Northern picture is the only kind that keeps us out of the red. The heralds will help put this picture over that Paramount have. — H. M. Swam, Maynard Movies, Maynard, Minn. — Small town patronage. The Woman Who Walked Alone, with Dorothy Dalton. — Here is an old one, but a good one. My patrons don't usually like Miss Dalton, but this pleased them 100 per cent. If you have not played it book it. It's good. — A. Mitchell, Dixie theatre, Russellville, Ky. — General patronage. The Face in the Fog, with Lionel Barrymore. — The best mystery and crook picture of the season. — Jack Tiller, Temple theatre, McCook, Neb. — General patronage. The Bride's Play, with Marion Davits. — Pleased about 23 per cent. Could have been in five reels and made a better picture. Rental too high. Paramount still asks war time prices and their pictures are not as good as formerly. — L. R. Creason, Palace theatre, Eufaula, Okla. The Man Unconquerable, with Jack Holt. — Just a Jack Holt picture. — Jack Tiller, Temple theatre, McCook, Neb. — General patronage. White and Unmarried, with Thomas Meighan. — A first-class attraction in every respect. Should go over in any town. Settings, photography and direction are excellent. — H. J. Trainer, Pastime theatre. Blue Mound, III. — Small town patronage. The Great Impersonation, with James Kirkwood. — O. K. Pleased. — Grand theatre, Anamosa, Iowa. — Neighborhood patronage. Get-Rick-Quick Wallingford, a Cosmopolitan production. — Mighty clever picture.— Geo. C. Starkey, Opera House, Montour Falls, N. Y. — General patronage. The Sheik, with Rodolph Valentino. — Did good business. Picture pleases. — J. Winningcr, Davison theatre. Waupun, Wis. — Small town patronage. The Sheik, with Rodolph Valentino. — Was late running this owing to high price. As a drawing card it was all that has been imI in the Herald and then some. — Geo. Vaughan. Grand theatre, Dunnville, Out.. Canada. — General patronage. The Easy Road, with Thomas Meighan. — Very good drama. Attendance fair. — A. A. Acri, Acri's theatre, Marietta, Pa. — Small town patronage. The Home Stretch, with a special cast. — An excellent story done in Paramount's usual manner. It drew only fair, however, but pleased. Advertising— one six. ones. — S. Pace. Jettie theatre, Texlinc, Tex. — Small town patronage. O'Malley of the Mounted, with William S. Hart. — A fine Hart picture of a slightly different theme. Pleased nearly 100 per cent of those who saw it. Attendance fair. Hart is well liked here and this boosted him. — M. Hillyer. Pastime theatre, Reserve, Kan. — Small town patronage. The Young Diana, with Marion Davies. ' — My patrons do not care much about these dream pictures, but this is one of the best of its kind as it has many wonderful scenes. — Russell Armentrout, K. P. theatre, Pittsfield, 111. — General patronage. The Young Diana, with Marion Davies. — Lavishly produced. Acting good. Story so improbable, and being a dream, flops. Will be all right for one night at regular admission. — D. E. Fitton, Lyric theatre, Harrison, Ark. — Small town patronage. O'Malley of the Mounted, with William S. Hart. — Best Hart I have seen. Can't go wrong. Print fine. — Thos. Crawford, Strand theatre. Griswold, Iowa. — Neighborhood patronage. The Woman God Changed, with Seena Owen. — Play this by all means. Guarantee it will please. I think it ranks among the best. — F. E. Sabin, Majestic theatre, Eureka, Mont. — Small town patronage. An Amateur Devil, with Bryant Washburn.— Poor. Price is all right, but this print, like most that we have received from the New Orleans office, was terrible. They are "big advertisers" but "it doesn't mean anything." No more Paramounts for us.— Miller & Carroll, Gayety theatre, Amory, Miss. — Neighborhood patronage! Beyond the Rocks, w ith Rodolph Valentine and Gloria Swanson. — So many exhibitors panned this picture that I cru afraid of it and did not advertise it much, but 1 consider it a fine picture. Wili please the better class audience. Stars drew well together. Rental double whatit is worth.— L. R. Creason, Palace theatre, Eufaula, Okla. — General patronage. The Kentuckians, with Monte Blue.— Good feud picture. — Gem theatre, Water villc, Minn. — General patronage. Homer Comes Home, with Charles Ray. — Typical Ray comedy-drama with lots of laughs and a thoroughly entertaining story. Pleased nearly 100 per cent. Attendance good.— M. Hillyer, Pastime theatre. Reserve, Kan. — Small town -patronage. White Oak, with William S. Hart.— It will do, but it is sure old. Even the women will like this one. A good moral to it. — Roy Dowling, Ozark theatre, Ozark, Ala. — Neighborhood patronage. The Spanish Jade, with David Powell. — Very poor picture. Not one person said they liked it. Rental too high. Business poor. — L. R. Creason, Palace theatre. Eufaula, Okla. — General patronage. Too Much Speed, with Wallace Reid. — Everyone well pleased. Wallie is well liked here. — V. Machek, Jr., Liberty theatre, De Puc, III. — Neighborhood patronage. Let's Be Fashionable, with a special cast. — Of all the funny ones we havi played, this about took the cake. It drew a lot of mighty fine comments and ought to please any audience. — M. D. Foster Gem theatre, Williamsburg, Kan. — Gen eral patronage. The City of Silent Men, with Thoma> Meighan. — Will please because of Meigh an. — Philip Rand. Rex theatre, Salmon Idaho. — General patronage. The Lane That Had No Turning, witl Agnes Ayres. — Just a picture. Did no please our Saturday crowd. — J. Winniger Davison theatre, Waupun, Wis. — Smal town patronage. The Green Temptation, with Bett Compson. — Good for one or two night at regular admission. Well produce from every angle. Not a big picture lik I was looking for. — D. E. Fitton, Lyri Film from Poem Has Wide Appeal Longfellow's poem "The Village Blacksmith," Fox Film Corporation, has a universal appeal with comedy and heart interest that is absolutely censor proof, the Fox Company declares. It is said to be a truly American story that applies to every village in America, and is described as doing for father what "Over the Hill" did for mother. The part of the smithy is played by William Walling and with him in the cast are Bessie Love, Virginia Valli, Tully Marshall, George Hackathorne and others. Little Pat Moore has the part of the smithy's son.