Exhibitors Herald (1927)

52 BETTER THEATRES SECTION OF March 19, 1927 New Low Prices Hennegan Program Covers Write for new samples The Hennegan Company Cincinnati are the reliable method wherever light control is needed — in electric signs, flood lighting, spectacular lighting effects. Leaders for 20 years. M^^JcLKCTRIC COMPANYk^^^ 2651 W. Congress St. Chicago Write for valuable bulletin. Makers of Reynolds Motors. Ileco Color Hoods, Show Window Flashers, Traffic Controls, etc. J.6i8tner electrii floor baskets are made in various size^-^ with azalias or roses or combinations of the two. From all comers of the earth ! l\/r ONTHS ahead of other houses, Oscar Leistner, Inc., offers on the American market the very latest foreign creations which showmen welcome as additional touches of attractiveness for their theatres. The Azalia Electric Floor Basket of beautiful two-tone reed containing nine silk covered, mazda illuminated Azalias, has met with instant favor. This is only one of the many Leistner **Aids to Shotomen.** Write for the complete catalog shotcing artificial trees^ plants^ leaves. Holiday and other decorations also line of novelties. Oscar Leistner, Inc. Importers and Manufacturers 325 W. Randolph St. Chicago United Artists to Control 9 Houses By the End ofl 927 Mary Pickford, Norma Talmadge, Gloria Swanson, Douglas Fairbanks and other picture stars and producers now own five pre-release theatres and are constructing four additional theatres in which their films will be exhibited prior to general release, it is revealed by Joseph M. Schenck, chairman of the board of directors of United Artists Theatre Circuit, Inc., in announcing to stockholders the fact that nine United Artists theatres and probably more of the twenty planned for the circuit will be in actual operation before the end of the calendar year, 1927. Two of these theatres will be opened in September and two in November of this year. Five are now in operation, according to the statement. Negotiations were recently completed on a new Pittsburgh United Artists Theatre and two Baltimore theatres. Following on the heels of the Chicago United Artists Theatre, the total is now brought to nine. Other cities in which United Artists Theatres are already erected or are in process of construction are Los Angel.es, Detroit, Portland, Ore., Seattle and Hollywood. Mr. Schenck’s statement expressed full satisfaction with the seven months’ progress of the Circuit. Mr. Schenck announced the nucleus of a permanent organization in the formal designation of Louis Anger as operating vice-president and Ralph Hornbrook as mechanical engineer. Mr. Anger has arrived in New York from Hollywood and it is expected he will soon announce additional theatres in the east and middle west. Mr. Anger said the best architects of the country would be engaged. He named C. Howard Crane as architect of the Los Angeles theatre. Samuels Talks to New Projectionists School Operators’ Local No. 307, 1. A. T. S. E., of Philadelphia, Pa., have started a school on better projection for their members, the first session of which was held at midnight on Monday, March 7th. Before a record attendance of almost two hundred members, Irving Samuels, president of the Automatic Devices Co., manufacturs of the Stabilarc motor-generators, addressed the school on the subject of “Current Requirements for Picture Arcs.’’ A wide interest in the subject was evidenced by the numerous questions asked at the conclusion of Mr. Samuels’ talk. ROLL Folded Machine RESERVED COUPON LARGEST EXCLUSIVE AMUSEMENT TICKET 1^ PRINTERS IN H.E.for]^years BEST QUALITY AND SERVICE — We prove it — Send the order TFimooMf FVess 117 ALBANY STREET BOSTON, MASS.