Exhibitors Herald (1927)

Record Details:

Title:
Exhibitors Herald
Date:
1927
Volume:
Exhibitors Herald (Jun-Sep 1927)
Leaf #:
00086
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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16 First national believes stardom is in the future of Laska Winter. She had an iinportant role in “The Tender Hour.” STUDIO SECTION OF n^HE GAIJCHO,” another Douglas Fair-L banks picture is on the way. Shooting began recently. Above are Director F. Richard Jones and Lupe Vales conferring on one of the early scenes of the United Artists film. CADDO Productions, neiv United Artists unit, has completed its first picture, “Two Arabian Knights.” Above is Lewis Milestone, who directed it. June 18, 1927 J\J0T a problem m pro1 V duction, merely Charley Lamont at one end of an “Ask Me Another” contest And he directs Educationals. rsIRECTING Ramor, Navarro and Marceline Day in M-G-M'; “Romance” is John S Robertson. Garrett fort, IV a r n e r Brothers scenarist, photographed at work on “Pals” latest film story. 01 V net score in the “Herald” golf tournament last month was won by Director Robert Z Leonard of M-G-M. F REDDIE FRA FLICK, representative for many stars, among them Anna Q. Nilsson and Lloyd Hughes. A LITTLE nonsense now and then is relished by the best of girls on the “My Best Girl” set. Left, Mary Pickford, center Charles Rosher, cameraman, and Sam Taylor, director of the United Artists film. A RTHUR STONE, First National player, now being featured in “Hard Boiled Haggerty.”