Exhibitors Herald and Moving Picture World (Oct-Dec 1928)

Record Details:

Title:
Exhibitors Herald and Moving Picture World
Date:
Oct-Dec 1928
Author:
Quigley Publishing Company
Publisher:
Chicago, Quigley Publishing Company
Volume:
Exhibitors Herald and Moving Picture World (Oct-Dec 1928)
Leaf #:
00066
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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62 EXHIBITORS HERALD and MOVING PICTURE WORLD October 6, 1928 and a lot of other specials. There is nothing big about it but you can gamble on it to please. — Homer P. Morley, Princess theatre, Buchanan, Mich. — Small town patronage. THE FIRST KISS: Cooper-Wray— September 1819. One of the best pictures I have shown for a long time, gave 100% satisfaction, good any day in week. Six reels. — A. A. Suszycki, Majestic theatre, Mauston, Wis. — General patronage. WARMING UP: Richard Dix— 97%. September 8. An interesting, exciting baseball story that pleased my Saturday patrons nearly 100%. Six reels. — Homer P. Morley. Princess theatre, Buchanan, Mich. — Small •own patronage. WARMING LP: Richard Dix— September 16-17. Very good if this is a sample of Paramount's new product, sure will be O. Kay. Good any time. Seven reels. — A. A. Suszycki, Majestic theatre, Mauston, Wis. — General patronage. THE DRAGNET: George Bancroft— 35%. September 13-14. Very good picture but Bancroft has no drawing power here, and, therefore, it was a Hop at the box office, which is the main thing in a theatre. Print and photography good. Eight reels. — G. O. Tunstall, Midway theatre, Martinsville, Va. — Small town patronage. STREET OF SIN: Emil Jannings— 32%. September 17-18. A good picture to small houses. Jannings, like Bancroft, has no drawing power whatsoever. Another big flop at the box office. Print and photography good. Seven reels. — G. O. Tunstall, Midway theatre, Martinsville, Va. — Small town patronage. WIFE SAVERS: Beery-Hatton— July 6. Don't swear, boys, the poor devils are dying. Six reels. — J. S. Walker, Texas theatre, Grand Prairie, Tex.— Small town patronage. OPEN RANGE: Betty Bronson— Pleased. Sixreels. — Giacoma Bros., Crystal theatre, Tombstone. Ariz. — Genera) patronage. THE SHOWDOWN: George Bancroft— 47%. September 14-15. Well, this was a pleasant surprise. Picture not as bad as we had been led to believe by reports and reviews, and print much better than we are accustomed to getting from Paramount. Most of our patrons seemed to like this picture, although personally we did not think so much of it. Trifle too long, little too dark, bit draggy. Good fight for those that like it. Eight reels. — Wolfe and Williams, Screenland theatre, Nevada, Ohio. — Small town patronage. TILLIE'S PUNCTURED ROMANCE: Fields-Conklin — 22%. September 10-11. About as funny as a crutch. An absolute flop and Paramount should be ashamed to put out such a picture as this. Print and photography fair. Six reels. — G. O. Tunstall, Midway theatre, Martinsville, Va. — Small town patronage. THE RACKET: Thomas Meighan— Some more of the underworld which pleased some and did not others. Seven reels. — Giacoma Bros., Crystal theatre. Tombstone. Ariz. — General patronage. BEGGARS OF LIFE: Wallace Beery— September 23-24. Beery type. I wouldn't call it a special, 'hough it is a good program, different. Nine reels. — A. A. Suszycki, Majestic theatre, Mauston, Wis. — General patronage. THE SAWDUST PARADISE: Esther Ralston— September 16-17. Have read a lot of knocks on this, but it's a nice little picture, and pleased perhaps better than the so-called special. Six reels. — J. J; Hoffman, Plainview theatre. Plainview, Neb. — General patronage. THE LEGION OF THE CONDEMNED : CooperWray — September 4-5-6. Very good picture for those that like aeroplane pictures. Print and photography good. Nine reels. — P. G. Held, Strand theatre, Griswold, la. — General patronage. OPEN RANGE: Betty Bronson September 16. Very good Western picture. People who saw it teemed to enjoy it. Six reels. — John Mraz, Colton 'h«*atre, Colton, Wash.— General patronage. WIFE SAVERS: Beery-Hatton — August 27-28. Awful. About the poorest yet. These pictures aren't British Federation Files Catalog of School Films (Special to the Herald World) LONDON. Oct. 2.— The Federation of British Industries has just compiled a catalog of educational films designed for use in schools of the Empire, classifying the films under agriculture, botany, engineering, general knowledge, geography, health, history, industries, natural history, physiology, scripture, sports, zoology and travel. It Won 't Be Long Now! NOVEMBER 3 That's the Date What Date? 9 9 9 • • • worth over S7.50. It didn't draw and just think we have two more of them to run. If we are 6till in business next year will try some other pictures besides Paramount, they don't draw for us. Six reels. — Robert Yancey, Bonny theatre, Mansfield, Mo. — General patronage. SHANGHAI BOUND: Richard Dix— September 4. A dandy picture full of interest, action and thrills. Richard Dix can't be beat. He always hits with us. Thanks for the photo, Richard. Good print and photography. Six reels. — Robert Yancey. Bonny theatre, Mansfield, Mo. — General patrenage. THE CITY GONE WILD: Thomas Meighan— August 31. Slow and draggy like all of Thomas Meighan's pictures. Thought from the title it would have action and thrills galore, but didn't 6ee any. Six reels. — Robert Yancey, Bonny theatre, Mansfield, Mo. — General patronage. SOMETHING ALWAYS HAPPENS: Esther Ralston— September 9-10. Esther Ralston pictures are all good. A very good mystery drama. Print and photography good. Seven reels. — P. G. Held, Strand theatre, Griswold, la. — General patronage. KNOCKOUT RILEY: Richard Dix— September 21 22. This is quite old but it's a better picture than a lot of his newer ones. Seven reels. — P. G. Held, Strand theatre, Griswold, la. — General patronage. THE SUNSET LEGION: Fred Thomson— September 18-19. Good picture, I have yet to play a poor Thomson picture. Print and photography good. Seven reels. — P. G. Held, Strand theatre, Griswold, la. — General patronage. HULA: Clara Bow — All of her pictures 6eem just alike to me. WTien you post her shining in front of your theatre they all know that they are going to get some thrills. In "Hula" her best man Clive Brook, who is a woman tamer, but he cannot do much with her. It's a pity that Clive has grown a little older than he was a few year ago. because he knows how to handle the women. This is a six reel picture, and will please. Little old but good print. — Walter Odom and Sons, Dixie theatre, Durant, Miss. — General patronage. KIT CARSON: Fred Thomson— September 20-21. A very good picture. Fred Thomson and his horse a good draw here. Eight reels. — Mrs. C. Knox, Star theatre, Villa Grove, 111. — General patronage. CHANG: Special cast — The best educational we have ever played. Patron comments very favorable. Animal scenes good. — W. L. Crouse, Ideal theatre. Bloomer, Wis. — General patronage. PEAKS OF DESTINY: Special cast— September 22. This one will make you wish that you will never have to play another one like it. Everybody who has no transfer will surely go to sleep on this one. — Walter Odom and Sons, Dixie theatre, Durant, Miss. — General patronage. Pathe-P D C HOLD KM YALE: Rod LaRocuue-68%. September 20-21. A fair picture to fair business. The subtitles and Tom Kennedy are the whole show. Print and photography excellent. Eight reels. — G. O. Tunstall, Midway theatre. Martinsville, Va. — Small town patronage. ALASKAN ADVENTURES: Special cast— 68%. September 1. Very good educational picture, one reel too long. Every one liked it. No good as a feature by itself, but okay if used before a peppy Western or comedy. Six reels. — H. S. B«yd, Community theatre, Woodbury, Conn. — General patronage. GOLF WIDOWS: Vera Reynolds — A very good story of married life. Six reels. — John Kamuda, Strand theatre, Indian Orchard, Mass. — General patronage. ANGEL OF BROADWAY: Special cast— A real good picture that pleased a good audience. Seven reels. — Earl Somerville, Opera House, Raymond, Minn. — General patronage. THE HIDDEN ACE: Special cast— Another good picture from Pathe. Five reels. — Earl Somerville, Opera House, Raymond, Minn. — General patronage. WRECK OF THE HESPERUS: Virginia Bradford— September 16-17. A very good picture. Good drawing power. Wish we could have more like it. Eight reels. — Mrs. C. Knox, Star theatre, Villa Grove. 111. — General patronage. FOR WIVES ONLY: Marie Prevost— Just a fair program picture with a few laughs. Six reels. — John Kamuda, Grand theatre, Indian Orchard, Mass. — General patronage. A HARP IN HOCK: Joseph Schildkraut— A good program picture. Six reels. — John Kamuda, Grand theatre, Indian Orchard, Mass. — General patronage. THE SEA WOLF: Ralph Ince— Look out for this one, brothers. Would not have shown it for any money if I had known how brutal the picture was. If you have it bought don't run it. Pictures of this type sure hurt badly. Seven reels. — Earl Somerville, Opera House, Raymond, Minn. — General patronage. THE COWBOY CAVALIER: Buddy Roosevelt— A good picture that is sure to please. Five reels. — Earl Somerville, Opera House, Raymond, Minn. — General patronage. THE FIGHTING EAGLE: Special cast— A very good picture. Nine reels. — Earl Somerville. Opera House, Raymond, Minn. — General patronage. HIS DOG: Special cast — A real fine picture which pleased a good audience. Seven reels. — Earl Somerville, Opera House, Raymond, Minn. — Ge»eral patronage. BORDER BLACKBIRDS: Lee Maloney— Not a bad Western. Should please all Western fans. Did not take in film rental but no fault of the picture. Six reels. — Earl Somerville, Opera House, Raymond. Minn. — General patronage. THE REJUVENATION OF AUNT MARY: Phyllis Haver — A very good picture. Will please any audience. Six reels. — Earl Somerville, Opera House. Raymond, Minn. — General patronage. A RENO DIVORCE: May McAvoy^Iust about as little in entertainment as ever went over a screen. It evidently is a product of the effort at economy. If Joe Kennedy (who is so much in the limelight at present) has anything to do with Pathe ae reported, he had better get busy. He has a man size job cut out for him. Pathe product, both features and comedies, this year have been the limit with just a few exceptions. "Skyscraper," "The Forbidden Woman," "Chicago," good pictures of their kind, highly overrated as a special, and "Let 'Er Go Gallagher" were satisfactory, but "Reno Divorce" tonight has chased 'em out faster than a swarm of bees WILD BEAUTY: Rex— Program picture suitable for Saturdays. — J. L. Seiter, Selma theatre, Selma. Gal. — General patronage. WILD BEAUTY: Rex— 3S%. March 18. Pr*tty fair horse drama. — Roy W. Adams, Pastlm* thaatr*. Maeon, Mich. — General patronage. Rayart THE LAST ALARM: Special cast — Another real good picture. Pleased 100 per cent. Five reels. — Earl Somerville, Opera House, Raymond, Minn. — General patronage. THE MIDNIGHT LIMITED : Special cast — A very good railroad picture that pleased real well. — Earl Somerville, Opera House. Raymond, Minn. — General patronage. Film Board Secretaries Aid U. S. Exhibitor Survey (Special to the Herald-World) NEW YORK, OCT. 2.— Film board secretaries have cooperated with the department of commerce so effectively that C. J. North, head of the motion picture division of the department, stated that no questionnaire ever sent out from the department has brought such speedy and thorough returns as the current one to determine the amount of money directly contributed to other industries by exhibitors.