Exhibitors Herald and Moving Picture World (Oct-Dec 1928)

October 27. 1928 EXHIBITORS HERALD and MOVING PICTURE WORLD 63 Wattte. Reiecto.Boston. Has-. Com; a: »5 Congress street. s s s Reflector Arc Lamps Refer to LAMPS, REFLECTOR ARC * ,-t Reproducing Devices for Sound and Music Refer to MUSIC AND SOLND REPRODUCING DEVICES & S < Resonant Orchestra Base The resonant orchestra platform is a comparatively new development. It consists of box like layers made of the finest type of wood of which fine violins are made. These are placed together to form a pi: hase for the musicians, their instruments resting on the resonant box. It is stated that a resonaror platform of this type not only greatly increases the volume of the orchestra but adds materially to the beauty of the music itself. ! Orchestra pits of this type have been installed in many of the leading metropolitan theatres. Gallagher Orchestra Equipment Company. 3235 South port avenue. Chicago, III. S J* •« Re*% inders Refer to FILM REM INDERS .< < < Rheostats An important item of projection equipment is the Rheostat. A rheostat may be described as a resistor provided with means for bearing resistance (opposition). The resistance nay be varied by having a contact lever or slider moved over a number of stationary buttons or segments between which sections of the resistor are connected, by compressing a ' ■until, i of carbon or graphite discs or parts, by using a number of levers or knife-switches for catting in and out resistance. Rheostats differ from resistors in having larger currentcarrvine capacities. E. E. Puh on Coonp&n j, 10 1 S South W&batsh avenue. Chicago, m. THE HERTNER ELECTRIC COMPANY. 1»»» West 114 th street. Clue lard. O. HOFFMANN & SOONS. 387 First avenue. Ne« York City. KLIEGL BROTHERS. 321 West 5«th street. New York City. Ward Leonard Electric Company. Mt. Vernon. N. Y J Jt J Rigging. Stage Refer to HARDWARE, STAGE s a Safes, Box Office This is a safe anchored inside the box office into which the cashier may drop silver coins and bills as received from patrons beyond what is needed for purposes of making change. This type of safe has been developed as a result of the many "stick-ups" of theatre box offices in which the hold-up has obtained receipts running into several thousand dollars. It is widely used in several other trades, the idea, in brief, being that with this type of tafe in the box office a theatre stands to lose only the amount which it is keeping exposed for making change — usually between fifty and one hundred dollars. Box office safes are made of steel and provided with a slot into which surplus receipts are placed as received. The safe is securely fastened to a long steel post which in turn w anchored in the floor in concrete. ■Valine Safe Company. Kewanee. 111. Tfork Safe * Lock Company. York. Pa. Sanitary Specialties The theatre in its modern clothes, and to meet local health board regulations, must adopt a strict polio of sanitation. Such a polioencourages patronage and. what is just as important, it will eliminate complications with local authorities. The Be*t Picture* are Better on a TEAR-PROOF SILVersheeT "It Just CAN'T Be Torn" They arc individually and scientifically built for each specific need — and they reproduce even vestige of the detail that money has been spent to put into the film. "It's the Specification-finished Surface that Does It" AMERICAN' SHVERSHEEl COMPANY Saint Louis. U. S. A. Write direct or to the nearest branch of the National Theatre Supply Co. for details and prices Arthur Beck Chemical Manufacturing Company. 4743 Bernard street. Chicago, ML E. E. Fulton Company. 101$ South Wabash avenue. Chicago, 111. Huntington Laboratories. Inc.. Huntington, Ind. Lavo Company of America. 43 Seventh street. Milwaukee. WaE. NATIONAL THEATRE SUPPLY COMPANY. t24 Sooth Michigan . jr. Chicago. I1L Theatrical Spray & Perfume Company. 2437 West Chicago avenue. Chicago. HI. U. S. Sanitary Specialties Company. 433 South Western avenue. Chicago. HI. .< S Scenery. Stage Refer to STAGE SCENERY AND DRAPERIES J* & S Schools Theatre management and theatre organ playing are no longer hit or miss propositions. Both have become highly specialized. The theatre manager must be trained in administration duties, and the organist must be able to dramatize the music to accompany the screen attractions. So valuable do chain organizations consider the trained man or woman that they are demanding those persons who have become skilled through graduate work in schools. CLAUDE BALL ORGAN SCHOOL. 13 East Jackson Boulevard. Chicago. 111. The Del Castillo Theatre Orgac School. 209 Massachusetts avenue. Bce-on. Mass. The Gunn School of Music, 421 South Wabash avenue, Chicago, DL Moving Picture Theatre Managers Institute, Eimira. N. Y. The Vermond Knanss School of Theatre Organ Playing. 210 North Seventh street. Allen town. Pa. White Institute of Organ. 1SS0 Broadway. New York City.