Exhibitors Herald and Moving Picture World (Oct-Dec 1928)

October 27, 1928 EXHIBITORS HERALD and MOVING PICTURE WORLD 75 relays the information to the head usher. The head usher sends total of all aisles and floors to the doorman who directs the people to the different sections of the house where the vacant seats are waiting. This operation goes on continuously and rapidly takes care of waiting crowds. The various stations can be furnished in any finish to harmonize with surrounding fixtures, at no additional cost. The Acme Electric Construction Company, 407 South Dearborn street, Chicago, III. Automatic Electric Company, Inc., 10:27 West Van Buren street, Chicago, III. Gueriu Theatre Seating Company, Inc., 609 Iberville street. New Orleans, La. Ht'B ELECTRIC COMPANY, 2219 West Grand avenue, Chicago, 111. v& Vacuum Cleaning Equipment Though the constant and careful cleaning of the interior of a theatre would seem to present a problem, the vacuum system has simplified matters for it functions smoothly, whether it is used in cleaning carpets, drapes, chairs or other such equipment. The vacuum system also promotes sanitation, which old methods did not do. Vacuum systems are procurable for theatres of all sizes and are priced nominally when consideration is taken of their efficiency and labor saving. Cleaners may be purchased for as low as $27.50. Apex Electrical Manufacturing Company, 1"67 East 152nd street, Cleveland, O. Atwood-Stewart Vacuum Machine Company, 4527 Ravenswood avenue. Chicago, 111. Eureka Vacuum Cleaner Company, Hamilton and Dewey avenues, Detroit, Mich. The Hoover Company, Canton, O. The Morrow Company, Inc., 326 WeM Madison street. Chicago. III. Spencer Turbine Company. Hartford, Conn. ^& ^& fcjt Vending Machines Many theatres find in the vending machine an added revenue which aids in diminishing the original overhead of operation. These machines are made to conform to the artistic beauty of the theatre. Columbus Vending Company. 2005-13 East Main Main street, Columbus, . O. Mills Novelty Company, 221 South Green street, Chicago, III. Ventilating Systems Refer to AIR CONDITIONING AND COOLING EQUIPMENT,— COOLING VENTILATING SYSTEMS,— ELECTRIC FANS— FANS, VENTILATING t^C Ventilators Proper distribution of air .in the theatre is an important feature of correct ventilation. One of the methods of achieving this is through the use of ventilators located in the auditorium floor. Air brought into the theatre is distributed in this manner to all parts of the house. Ventilators of this type which are generally known as mushroom ventilators, may be adjusted to permit the desired amount of air entering the auditorium. It is claimed that diffusers of this type enable an evenly distributed amount of air to reach all portions of the building. American Metal Products Comi>any, 5855 Manchester avenue, St. Louis, Mo. Knowles Mushroom Ventilator Company, 202 Franklin street. New York City. Sobel & Kraus, Inc.. 517-21 East 136th street. New York City. Wall Coverings Sincere consideration must be given to the subject of wall coverings for in the final an alysis they are one of the most important factors in theatre construction. While it is advisable at all times to take an architect into your confidence on these matters, it is aho wise to acquaint oneself with the various types of wall coverings obtainable. The wall cover ing selected will depend to a great extent upon the demands of the individual theatre. Beaver Products Company, Inc.. 1440 Military road, Buffalo, N. Y. Universal Gypsum & Lime Company, 111 West Washington street, Chicago, 111. U. S. Gypsum Company. 300 West Adams ftreet, Chicago, III. Vitrolite Company. 133 West Washington street. Chicago, 111. H. B. Wiggin's Sons Company, Bloomfield, N. J. t£ Waste Cans These generally have self closing covers, some of them being operated by foot levers. Some are finished in high-grade enamel to harmonize with the rest of the booth equip ment, while others are made of galvanize.! iron. Some types are also water tight, so they will hold water to extinguish carbon butts or the immersion of film fragments in water for safety. The prices range from $5.00 to $7.50. E. E. Fulton Company, 1018 South Wabash avenue. Chicago. 111. ^8 Water Purifiers and Coolers Water purifiers and coolers have made theatre attendance more welcome to the prospective patron. These devices assure them of refreshing water which is cool and pure at all times. American Carbonic Machinery Company. Wisconsin Rapids, Wis. U. S. Ozone Company, 500 North Dearborn street. Chicago. 111. ^8 f$ Wheels, Color Refer to COLOR WHEELS ONLY IN THE— Silent-STeel CURTAIN TRACK CAN ALL OF THESE FEATURES BE OBTAINED — UNIFORMITY Tracks and Clamps shaped over extremely accurate Dies. SI'RENOTH Tested for ten limes the weight of the heaviest curtain in use. RIGIDITY E^ch Hillf °' Tr;,ck '5 °'le continuous piece of steel without Riveted LIGHTNESS Weighs bul 2% pounds per foot of length. gJ2E '-ess tnan 'ncnes w'^e °ver»l! PROTECTION l'u"> enclosed except for Bottom Slot. CI IPDnDT Each Curtain Hangar carried by TWO Rubber Wheels riding on 3UrrURI separate Treads. SIMPLE INSTALLATION ^'"tir^risingly" rapid""" ^ """^ InS,a"a' l^^gY OPERATION Ba"-Bearin>? Steel Pulleys on Both ends of Track and A QUALITY PRODUCT AT A MODERATE PRICE WRITE FOR COMPLETE INFORMATION AND DATA TO AUTOMATIC DEVICES COMPANY 737 HAMILTON STREET, ALLENTOWN, PA. Also manufacturers of the A. D. C. Automatic Curtain Control and Stabilarc Generator Theatre Decorating Specialists New Theatres made More Beautiful Old Theatres made More Profitable Continental Studios, Inc. Chicago 100 East Ohio St. rVrite for Details and Estimates without obligation.