Exhibitors Herald World (Oct-Dec 1929)

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The Independent Film Trade Paper EXHIBITORS HERALD WORLD Home Office: 407 So. Dearborn St. Chicago IN THIS ISSUE — TELEVISION Theatres Will Be Benefited By Television. Says William S. Paley, President of Columbia Broadcasting System, Declaring that Home Cannot Be Transformed Into PlayhouseNew Invention Will Play Large Part in Operation of Theatres, Industry Is Told — Newsreels Called Particularly Fertile Field. THE HOE CLUB Charter Members of the Hoe Club Pledge Themselves to Dig for Greater Box Office by Exchanging Exploitation Ideas Through Columns of the Herald-World — New Organization, Taking Name from Initials of House Organ Exchange, Is Open to All Exhibitors Willing to Cooperate. COMPLETE INDEX TO CONTENTS NEWS Society of Motion Picture Engineers convenes at Ottawa with Canadian exhibitors cooperating — Sound is one of chief topics. Blind prejudice is blamed for British production situation — Ignore opportunities and instead ape passe American ideas, declares native Briton. Motion Picture Department of Harvard Business School will concentrate on specific problems of industry — Tri-State exhibitors convention dates changed to follow M P T O A meeting. Contract adjustment committee will report results at Memphis gathering of M P T O A — Paramount acquires 37 theatres and half-interest in William Morris agency. FEATURES The Voice of the Industry (Letters from Readers) 58 Motion Picture Finance 20 Service Talks 40 Los Angeles by Dougla> Hodges 33 Broadway 14 Sound Pictures 28 Pictorial Section 21 Sound Act Releases 38 J. C. Jenkins — His Colyum ^?-J 63 DEPARTMENTS The Studio 33 Short Features 37 Music and Talent 45 The Theatre 41 Classified Advertising 57 Quick Reference Picture Chart 52 What the Picture Did for Me 59 New Pictures 65 Chicago Personalities by J. F 66 ADVERTISEMENTS FILM, SOUND AND EQUIPMENT— Metro-Goldwyn-Mayer, United Artists, Eastman Kodak, Educational, RKO, Paramount, Universal, Tiffany-Stahl, Pathe, First National, Western Electric, Renaud Hoffman, Simplimus, Inc., Mellaphone Corporation, Walt's Theatre Supply Company, National Screen Service, Elm-, Hotel, Weber Machine Company, Community Theatres. MUSIC AND TALENT— Leo Feist, Inc., Remick Music Corporation, Henri Keates, Eddie Fitch, Charles Williams, Brooks Costumes, Walzer and Dyer-, Ransley Studios. CHICAGO 407 South Dearborn St. Telephone Harrison 0036-37-38 Cable Address : Quigpubco EDWIN S. CLIFFORD, General Manager JAY M. SHRECK. Managing Editor GEORGE CLIFFORD, Business Manager ERNEST A. ROVELSTAD, IVcnrs Editor HOLLYWOOD 1605 North Cahuenga St. Telephone Gladstone 2118-2119 DOUGLAS HODGES West Coast Manager EDITORIAL AND ADVERTISING OFFICES 565 Fifth Avenue NEW YORK Telephone Wickersham 2366-236" PETER VISCHER, New York Editor JAMES BEECROFT, New York Advertising Manager LONDON THE BIOSCOPE Faraday House 8-10 Charing Cross Rd., W. C. 2 SUBSCRIPTION RATES: United States and its possessions. Canada and all countries of the Americas S3.00 per year; Great Britain and its colonies £l per v»ar Other foreign countries S5.00 per year. Single copies— 25 cents. Advertising rate cards and Audit Bureau of Circulations statements furnished upon application. ' The HERA!LD-WORLD assumes no responsibility for the return of unsolicited manuscripts. No manuscripts are returned unless ai so request. •4