Exhibitor's Trade Review (Nov 1925 - Feb 1926)

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November 21. 1925 Page 37 The *Bi<j Little Feature "The Silvery Art" Red Seal 1 reel This deals with the sport of skiing, giving some valuable pointers in the mastery of the art. Regardless of the fact that comparatively few people in this country indulge in this fine sport, and will therefore not actually benefit by the demonstrations given by an expert ski-er, they are none the less interesting. In the more difficult stunts, there is a display of remarkable poise and balance. All this has for its background the country entirely covered with the whitest snow, making for infinitely beautiful scenery. * * * "Laughing Ladies" Pathe 2 reels Littlefield is a dentist who administers gas to his patients in generous quantities. Miss Grant arrives with an aching molar and receives so much gas that she is overcome with laughter. Rushing from the office she trips giggling down the street and boards a bus. She flirts with Brooke, who is a married man in company with his wife. "Laughing Ladies" will certainly make them laugh — ladies or no ladies. This is a screamingly funny comedy with Katherine Grant in the lead. She gives a really clever interpretation of a person under the influence of laughing gas. She has that abnormally glaring expression in her eyes remarkably befitting her condition. As she wanders down the streets, utterly oblivious of all that is going on about her, slapping and pushing the pedestrians as she is inclined, giggling all the while, she provokes laugh after laugh. Then when she ascends a bus and sees a man she likes, without regard for his wife's presence, she entwines her arms around his neck and her happiness is complete. Katherine's smile is entrancing, and her dimples were never put to better advantage. Lucien Littlefield, Tyler Brooke and Gertrude Astor are the other featured players and each contributes toward one of the best two-reelers seen this year. * * * "A Day's Outing" Pathe 1 reel This edition of 'Aesop's Film Fables" runs more or less true to form, with plenty of action and laughs. A picnic has been planned for the day and there is much excitement getting to the grounds, but the fun begins when they go in for all the thrills offered by the loop the loop, etc. The cats certainly have a good time, but then so do the onlookers. * * * "The Camel's Hump" F. B. O. J reel In _ this Unnatural History subject, the Artist promises to take his nephew to the Zoo. A severe cold almost prevents him from keeping his promise but the insistent persuasion of the young nephew finally lands them both at the Zoo. The camel attracts the nephew's attention and he insists on learning why the camel has a hump. The story of "The Camel's Hump" told in cartoon suffices to enlighten the youngster and his birthday ends happily for all. The infusion of animated cartoonics into a plot acted by live actors, in a regular studio setting, is in itself a novelty that is bound to furnish diversion for the onlookers. It appears to me that the type of comedy entertainer is particularly adapted for the entertainment of children. There are a variety of gags quite calculated to tickle the funny bone of a kiddie, and the fact that a youngster plays an important role in the asking of the questions, the answers to which give the artist the opportunities for his entertainment, makes stronger the argument that the film will appeal to children. REVIEWED IN THIS ISSUE The Silvery Art Red Seal Laughing Ladies . . Pathe A Day's Outing Pathe The Camel's Hump F. B. O. The Scandal Hunters .... Universal Faint Heart Universal Howe's Hodge Podge . .Educational The River Nile Fox Control Yourself Fox Slow Down Educational See It in Color Reelcolor International Newsreel Kinograms Fox Continuity "The Scandal Hunters" Universal 2 reels The editor of the paper is very anxious to get a story from the mayor. However, all the reporters dodge the assignment, knowing of the mayor's reputation for manhandling. Al is only a printer's devil, but having no alternative, the boss assigns the interview to him. Through the mayor's daughter, Al gains entree to the house. He learns of the mayor's desire _ to become an expert equestrian, and poses as a riding master. The mayor finally becomes confidential with Al. However, after the former has gone, the other reporters pounce on Al, taking everything, including his clothes. A fair comedy with plenty of action and not a little slapstick. Al Alt finds it tough sledding filling the gaps in the story, and one is rather inclined to shout "Bravo, Al," when he is successful in getting a laugh. One feels he's working against great odds. The title is good, and could be capitalized in an exploitation way. * * * "Faint Heart" Universal 1 reel Charles is a very shy boy in love. The girl has been waiting for five years to say yes. A friend and she conspire to make him pop the question. They give him a book which describes the methods of love-making in the primitive days and the plot is successful. He takes the girl to the magistrate, where they are declared "male and female.". If your program needs pepping up, "The Cave Man" will do it. Charles Puffy in himself is a treat. He has the faculty of adapting himself to the part. He goes from a perfect fat shy boy to a wild cave man with superb naturalness. He is equally funny in both roles. While reading the tale of the primitive days, the characters become animated, and you see Puffy in the guise of a cave man, his much abbreviated costume exaggerating his rotundity. What Others Think 10. BRUCE FOWLER Managing Director Newman and Royal Theatres "There is no question in my mind but that Red Seal subjects are the finest short subjects on the market. It is a pleasure to have the privilege of showing them in Kansas City." <"><" J''&:'^'\, N. Y. C. Edwin Miles Fadman, Pres. "The River Nile" Fox 1 reel This is an interesting little scenic which takes us up and down and around the River Nile. The placidity of its waters is a balsam to the tired mind. And the crudities of the methods of the Egyptians makes our advancement the more prominent by comparison. No matter how little the individual has contributed, he is nevertheless filled with a sense of satisfaction when he realizes the fields in his country are being tilled scientifically rather than the way the Egyptians do. The presentation is conducive to a sense of well-being. Your best bet is a tie-up with the schools. 'Control Yourself" Fox 2 reels Simon Legree is in love with a girl whose father regards him as a sap and unworthy of his daughter's hand. Father has been having a dam built and the trio set out to look it over. It appears O. K. and the deal is consummated when father makes the final payment of $50,000. Al discovers the dam's a fake, and endeavors to restore the check, which he finally does after a good deal of wild chasing over the dam which is steadily crumbling. This act of heroism makes him an eligible son-in-law. "Control Yourself" is an unusually fine two-reeler, fine, in that it abounds in that rare element — comedy. Sid Smith has here an excellent opportunity to display his talents to advantage, and unquestionably makes the most of it. A highlight in the comedy is the scene where Simon gets all dolled up in his riding togs and orders his valet to have his horse saddled. The latter thereupon pulls a curtain aside and lo and behold, here is a real mechanical horse which he mounts and rides — or pretends to. Here is a chance to capitalize the publicity given the mechanical horse used by Calvin Coolidge. Exploit the fact that one identical to Pres. Coolidge's is shown in "Control Yourself." Perhaps you can have a man dressed in a riding habit seated on a hobby horse in your lobby. This would undoubtedly attract much attention. 'Slow Down" Educational 1 reel This is an entirely diverting little comedy with Cliff Bowes and Helen Marlowe. Cliff is mistaken for a police lieutenant and is called upon to help Helen who has received an envelope warning her not to go home. Cliff accompanies her home and they sit up all night in anticipation of a misadventure. Then, of course, complications arise when Cliff mistakes Helen's father for an intruder and vice versa. In quick succession they lock each other up in different rooms, and each telephones for the police. There is much confusion when the police arrive and each_ accuses the other. The misunderstanding is cleared up and Helen presents the envelope of warning to the police. This turns out to be nothing more than an advertisement. You might utilize this form of advertising with profit. Have envelopes printed with the warning "Do Not Stay Home Tonight." Enclosed, have a card, reading "Go to see 'Slow Down' at the Blank Theatre."