The Film Daily (1930)

2f^HEWSPAPER 0<FILMDOH ALL THE NEWS ALL THE TIME V(L LI No. 10 Monday, January 13, 1930 Price 5 Cents lox Will Use New Color Process in 1 930 Program VIDESCREEN FOR THREE CHAINS iays Talker Material Shortage Will Spur Remakes Cinema Chips -from the film wood pUe =^By JACK ALICOATE^-^=^ I THE ISSUE of the "Saturday lening Post" of Saturday, Technicor steps right out with both the cstliest and flashiest single advertement in the history of this breezy 1 le industry. Three pages of advtising matter at a simple cost of 54,500. Try that on you zither. I * * * "^|iSTERDAY we did a little detecte work. We asked several promifnt theater executives how their ihiday business compared to last tar. The answer each shot back ^s "Bigger and better than ever." ,nd why not? Sez we. riTU A DRIVE on all over the i>untry it is estimated that no fewer ;an twenty-five million paying cuskmers will patronize the Loew buses during the month of January, (uite some tribute to that great httle tan who insisted on giving the pubic what they wanted in the way of jitertainment. j CHECK-UP of the financial statements of the various companies doig their stuff for and in behalf of he industry leads us to the definite ]onclusion that never in its history as the business been in better shape mancially than at present. One outjt alone, Warner Bros., turned up bver seventeen million to the merry luring the past year. rHE DAY OF the Indie producer s about over. Like the five cent :igar there are very few of 'em left. Poverty Row has long since passed on. Sound has made their troubles doubly difficult. In these days of screen conversation and melody it takes more than a second hand camera and megaphone to be a producer. Universal Is Going in for Sound Reissues on Big Scale Shortage of story material for talkers, as .well as a gradual realization that important silent pictures of years ago may again draw paying business in sound version, will remove the "prejudice against remaking pictures" and lead to considerable activity in this line, says Carl Laemmle. Universal is goin^ {Continued on Page 2) PRODUCTION IN FRANCE IS LOWEST SINCE 1924 Paris (By Cable) — Production of features in France is at the lowest ebb since 1924, according to a checkup which shows a total of 52 in 1929 against 9 in 1928, 74 in 1927, 55 in 1926, 73 in 1925 and 68 in 1924. Total releases in France last year also decreased to 437 from a high mark of (Continued on Page 2) Four Engineers in Italy Now Employed by Pacent Pacent Reproducer Corp. announces that it now has four sound engineers on duty in Italy. The most recent appointment was Gio(Continued on Page 2) Fox, Publix and Loew Equipping Theaters For Enlarged Screen Pictures In addition to R-K-O, at least three other major circuits are equipping their houses for wide screen pictures. Fox, Publix and Loew are gradually installing equipment to handle enlarged-vision pictures. Fox has already made installations in houses at Washington, Detroit, St. Louis, San Francisco and Atlanta. The first Grandeur picture to play the Roxy will be "Happy Days," which will probably open about the first of February, frl'i v i,:-; "'7:\y..:; side Up," which goes into tl. ; ater next Friday. Ml other i in the chain will .'radually be equip ged, it was stated at Fox Saturday. Seven Loew de luxe hoi.si Sav.been equipped with an enlarged screen known as Trans-Tone, devel (Continued on Page 2) RECORD PROFIT EXPECTED EORLOEWm QUARTER Loew's, Inc., for, the first three months ended around Nov. 30, 1929, is expected to show an increase in earnings over the $2,102,033 net income, after charges, depreciation and taxes, shown in the corresponding period of 1928, according to the "Wall Street News." Since the 1928 first quarter earnings represented the peak for the company's fiscal year, the profits for the 1929 period will (Continued on Page 2) Von Stroheim Is Signed for Vitaphone Film Role litest Coast Bureau, IHE FILM DAILY Hollywood — Signing of Eric Von Stroheim for an important role in "Three Faces East," Vitaphone picture, is announced. Von Stroheim will probably have the part of the German spy in this production to be directed by Roy Del Ruth. It is un(Continued on Page 2) $1,000,000 Laboratory for Color Work Nearly Completed CLAUDE EZEELPRESIDINGAT WARNER REGIONAL MEETS Claude Ezell, general sales manager of Warners, on Saturday presided over the first of a serjes of regional meetings scheduled for the sales personnel of Warner and Vitaphone organizations at Atlanta. Members of the Charlotte and New Orleans exchanges were present for the conference. The seco :u of thj ."sfries of meetings is scheduled Fncla> at the Co(Contmued on Page 2) KALLNAN TO REPRESENT SONO ART IN SO. AMERICA George Kallman has been appointed special representative for Sono Art Productions in South America, with headquarters in Buenos Aires, (Continued on Page 2) West Coast Bureau, THE FILM DAILY Hollywood — A new color process known as Fox Color will be used by Fox in a number of pictures on its 1930 production schedule, states Sol M. Wurtzel, who says that it is possible that within a year, every Fox Movietone picture will include Fox color. The process is the result of three years' experimentation, he states. $1,000,000 laboratory is nearing (Continued on Page 2) Acquaint Yourself With the Background of the Industry by Reading ''SEE and HEAR" &3^ Will H.Hays Running Serially EVERY DAY in The FILM DAILY