The Film Daily (1918)

Record Details:

Title:
The Film Daily
Date:
1918
Publisher:
New York, Wid's Films and Film Folks, Inc.
Volume:
The Film Daily (Jul-Dec 1918)
Leaf #:
00036
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
This leading industry publication, published out of New York, was founded in 1915 by Wid Gunning (who called his publication Wid's Daily until 1922). The Film Daily documented the rise of the Hollywood studios, the transition to sound, and the evolution of the American film industry (the paper finally shuttered in 1970). The Film Daily included feature reviews, news stories, and advertisements, but its extensive coverage of short films in the 1920s and 30s distinguished it from other trade papers of the period. -- Eric Hoyt, 2011/2013
Date Added:
September 21, 2023
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10 tMJ DAILY Sunday, July 14, 1918 Very Good Light Entertainment, Star Puts It Over. Use Burglar Ad Angle The Box Office Analysis for the Exhibitor Constance Talmadge in "A PAIR OF SILK STOCKINGS" Select Although far from being the best thing Miss Talmadge has done, she gets enough of her youthful, carefree unloosed energy into her action in this to keep it interesting. I believe you can consider it a very safe bet where you have developed a following for Miss Talmadge and so far as I can understand she has a splendid following wherever her first Select pictures have been shown. The fact that this was a play may mean something to many and I would advise you to call attention to that fact because many are fully impressed when you tell them that a film has been made from such and such a successful Broadway production, even if they have never heard of it. The title sounds interesting at least, but I would bank almost entirely upon Miss Talmadge as your drawing card here. Use her photographs extensively, because she is certainly a beautiful girl and be sure to mention the other productions of hers which you have played because many people may not be altogether familiar with her name but will undoubtedly remember her when you tie her name up with the films in which they have seen her. You might advertise this along this particular line: "The mysterious burglar was finally located because he was wearing a pair of silk stockings which belonged to Constance Talmadge." You can play that up so that the three dominant lines are "The Mysterious Burglar," "A Pair of Silk Stockings," and "Constance Talmadge." That tells the real meat of the story, sounds interesting and gets over the name of the play and the name of the star without wasting too much white space. . , maeTIlarsfb -' in THE GLORIOUS ADVENTURE I by EditK Barnard. Delano \ Directed by Hobart Henley* The romance of the $irl Ijwho bought happiness &\ for a dollar/ ReledWd Everywhere duly 14. GOIDWYN PICTURES CORPORATION HfFtSH. President EnGAR StLWVN, Vice President > East 4i^ Street New York City . !