The Film Daily (1918)

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26 â– til'M AILV Sunday, July 14, 1918 Tell Them This Is Departure From Routine Western and Emphasize Comedy The Box Office Analysis for the Exhibitor Roy Stewart in "BY PROXY" Triangle Classed purely as entertainment, I think this will go over with most any audience. Roy Stewart's ever present smile in this should win him many friends because he smiles in a way that makes you want to enjoy it with him. Maude Wayne is one of the famous Keystone blondes who has forsaken slapstick for "drammer," and if you bought a set of the Keystone enlargements of the beauty squad you might dig up the one of Maude Wayne and use it for your lobby as Maude looks "quite some." Walter Perry's Irish map should pull the regular Triangle fans because Walter has been with the organization ever since it started and people have come to depend on him for a few chuckles every time he appears. He has a typical role in this. I would tell my patrons that this is purely a comedy and would use a cut of Roy with his smile in my ads. You might use catchlines like these: "What would you do if you had pledged your clothes to a Chink for collateral on a poker debt and the Chink decided to foreclose while you were asleep? See 'By Proxy'." "If you were going to marry a girl you had never met, would you make the arrangements yourself or leave this trifling detail to a friend?" " 'By Proxy' is a western picture without any shootin', but if laughs were ammunition, this Triangle play woulo wreck our house." 6 i By Your TVorks You Are Known" "Madam Who" "A Man's Man" "Patriotism" "Carmen of the Klondike' RECENT PRODUCTIONS "Turn of a Card" "Alimony" "The One Woman" "More Trouble" "The Bells" "Sierra of the Sixties" "All Wrong" THE BRUNTON STUDIOS ROBERT BRUNTON CO. Melrose A^e. Los Angeles. T HE ONLY STUDIO CONCENTRATING ON THE PRODUCTION OF FEATURE O THE EXCLUSION OF ALL OTHER DETA JREQ Productions made by contract. Perfect facilities for individual producing units with or without contractees supervision.