The Film Daily (1919)

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4 DAILV Frank Joyce sa\>5 ; See ALICE JOYCE "THE THIRD DEGREE" In Alice Joyce sa^s: See FRANK JOYCE AT HOTEL JOYCE Exceptional opportunity to live in cool liglit, artistically decorated rooms at remarkably low summer rentals. Overlooking Central Park. Moderate price dining room. Everything to make your stay pleasant. " FOURTEEN FLOORS OF SUNLIGHT" HOTEL JOYCE 31 West 7 1st Street New York City j Film Men Undecided (Continued from Page 1) tors. Loew at that time said that were such laws to become operative in every state of the union, exhibitors would find their supply of film cut off. The big point being figured on by producers and distributors now is nof alone the issue in Pennsylvania but to what extent the desire for like bills has spread among the exhibitors in different parts of the country. A similar bill was introduced in Arizona a few months ago On Broadway Rivoii— Elsie Ferguson— "The Avalanthe." Prizma — "Old Faithful." Rivoii Pictorial. ,, . , , Lloyd comedy— "Just Neighbors. Rialto— Marguerite Clark— "Girls." Rialto Magazine. Bruce scenic — "Sundown. Sunshine comedy — "Merry Jail Birds." Putting It Over •r Here is how a hrother exhibitor put his show over. Bend along your ideas. Let the other fellow know how you cleaned «p. The need of the police reserves at the opening of "Yankee Doodle in Berlin" on Sunday night at the Broadway was another striking incident of film showmanship. The public at large knew nothing about "Yankee Dooale in Berhn excepting that it was made by Mack Sennett. But by clever use of photographs liberally distributed and publicity which pointed out that the Sennett bathing girls would appear •TN PERSON" as part of the show, there was a near riot beginning at 7 o'clock Sunday evening in front of the Broadway. What the crowd did to the lobby and to the ticket booth— well, they were busy repairing yesterday. . There was a terrific jam. More straw hats were crushed than it is safe to guess at and after the house was filled there was fully 1,000 notput angry fans who clammered to get in. It was one of the biggest openings ever held on Broadway so far as the crowd was concerned. The fact that the crowd assembled in such force without anything being known of the actual picture but was attracted solely because of the desire to see the bathing girls only proves how showmanship can waken interest when it is handled in the risht way. ■ '^Stills of the famous Sennett beauties are obtainable from the exchanges handling the production The Broadway lobby used enlarged tinted productions of the more famous Sennett bathing beauties. These were on display in the lobby for fully a week previous to the opening of the show. You can do this as v/ell and if the opening crowd at the Broadway is any criterion of what this film will do in the way of attracting an audience there will be nothing to it— just a clean up. and it was defeated only by the con ccrted action of the Los Angeles exchangemen. The situation in Ohio has led many to feel that exhibitors in that part of the country want the same legislation. Sam Bulloch of Cleveland, while at the St. s.ouis convention, took exception to Loew's reference to the bond deposit bill. Exhibitors in Cleveland tried a short time ago to persuade the exchanges to pool all deposit money given by exhibitors in a central Cleveland bank so that the fund could draw interest. Exchanges, according to Bulloch, turned this suggestion down. The Cleveland delegation to the convention was solidly behind Bulloch. Towards the close of the session there was some talk of a central zone federation being formed outside of the M. P. E. A., Inc. It was impossible to secure any statement from the National Association yesterday on its stand in the matter and President Brady likewise could not be gotten to for information. Late yesterday Hiram Alirams issued the following statement to Wid's Daily as to the effect of the deposit legislation on the United Artists: "We have no deposit system and therefore the legislation to which you refer cannot affect this company anywhere. "We are operating strictly on the single picture basis; in other words, we are selling one picture at a time and only one picture, and consequently the deposit system has no place in our plans. "We are looking upon the rental of our films in exactly the same way that every merchant looks upon the sale of his goods. Exhibitors under our single picture booking plan come to us when they choose and buy a film. We are doing business on a cash basis and therefore when a man buys or rents a picture, he pays for it and the film is delivered to him at the time that he designates. "By adopting the single picture booking basis we have relieved the exhibitor not only from the obligation of buying pictures blind, but we have also relieved him of the burden of financing production by payments made on pictures on which production has not even been begun when his deposit is paid. "Under our system the exhibitor pays only for the picture that he l)uys at the time that he buys it and all obligations botn ways terminate when the exhibitor returns to us the print of the ilm that he has so purchased." Strand— Louise Glaum— "Sahara. Strand Topical Review. Outing-Chester — "Mr. Outing Climbs Aboard." Uni'^ersal comedy— "Hiding in Holland." Jew York— Today— George Walsh— "Putting One Over." Wednesday— Florence Reed— i nc Woman Under Oath." Thursday — Harry Carey— ihe Outcast of Poker Flat." Friday — William Russell— The Sporting Chance." Corinne Griffith —"A Girl at Bay." Saturday — Arthur Ashley and Dorothv Green — "The American Way." ' ^ .,„ ., Sunday — Bushman-Bayne— God s Outlaw." Broadway— Mack Sennett's "Yankee Doodle in Berlin." Central— Warner Brothers film— "Open Your Eyes." George M. Cohan— D. W. Griffith's "Broken Blossoms." Quite a Growii^ Expected at Northwest Convention — Visitors Expected Seattle.— Director General Drummond of the Northwest Moyie "^jr. vention announces that about H.jzi exhibitors from the four states of the Pacific Northwest, from Alaska, and some from California, have accepted the invitation to be in Seattle during the big event, July 16-19. The stars who have already definitely promised to come are Frank Keenan, Beatrice Micheiena, Wallace Reid and Fay Tincher, and it is probable that Fatty Arbuckle and Dorothy Gish will also come. Among the prominent representatives of producers and distributors who have already promised to come are Fred Quimby, Sales Manager of Pathe; Charles Christie of the Christie Film Mfg. Co.; Newton Levi, Western division manager, of Exhibitors Mutual; Harry Lustig, Wes tern division manager of Metro; G A. Metzger, Western division manager of Universal; Harry Lotz, Western division manager of Sele Howard J. Sheehan, Western di sion manager of Fox; Herman W ber, Western division manager Famous Players-Lasky, and T. Chatburn, assistant general mana of Vitagraph. Barman in St. Louis H. M. Berman, sales manager of Universal in St. Louis, conferring with Barney Rosenthal, local manager. Next Week'isi Features The attractions at the theaters next week will be: Strand— Constance Talmadge— "The Veiled Adventure.-' Rialto —Pauline Frederick —"The Fear Woman." Rivoii— Irene Castle— "The Firing Line." Broadway— "Y'ankee Doodle in Berlin." George M. Cohan— Griffith Players — "Broken Blossoms." THE BIG FEATURE PICTURE is in a class with the regular thpatrlcal show and should be e ploited as such. We make a lob) display that individualizes the pi duction and lifts it out of t niotur» RUT— "The Red Lanter and other productions on exhi tion in our show rooms. KRAUS MFG. CO. 220 West 42nd St. New York (ser At 1 Grace CuNARD Starring in "ELMO The Mighty" A SERIAL IN EIGHTEEN INSTALLMENTS To Be Released By UNIVERSAL COMPLETE LINE OF Supplies and Equipmnet for STUDIO and THEATRE National and Speer Carbon MAZDA LAMPS CHARLES F. CAMPBELL AL HENDRICpON I4 W.31stSt. Charge a Atrairs 'Oy REFINED tETTERl APPROPRIATE ILLUSTRATING ERNEST STERfil 145 W. 45U!ST "^ PHONE BRYANT S973. / Adorn Yoir Lobby with Paintings of Stars That A.e Real Works of Art Lobby displays on features for the State Rights Buyer KASSELL STUDIOS, INC., 220 W. 42nd Street, New York THE BEST PICTL'RF to muke money Mast have a perfect devoli,^ negative REX LABORATORY (INOss bus developed Harry Keeper'* tlveit. Ask hlui I ri-inont 1995 for :>ii _ .'f 'aP'\