Heinl radio business letter (July-Dec 1946)

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Heinl Radio News Service 8/14/46 • • SCISSORS AND PASTE New Institutes To Teach Electronics And Radio to Ex-G-is "Variety 11 A chain of new schools for exGris who want to get into radio and electronics, with plans to branch out later into corres¬ pondence courses, has been organized by a group of exArmy officers who are experts in the field of communications. Another group of well-known radioites has joined the group as stockholders. Known as Radio-Electronics Institutes of America, the group has already opened offices in New York, where it will be able to accommodate 750 students in day and night sessions. Next school will be opened in Los Angeles, and later there will be one in Chicago* President of the organization is former Col. R. I. Duncan, radio engineer who organized the RCA Institute in the early days of wireless communication. Acting as executive administrator is ex-Col. William B. Campbell, who was with SHAEF during the war and previously was prexy of RadioTelevision Institute. Former Col. Edward M. Kirby is tied in with them as public relations counsellor. Among the stockholders in the group are former FCC Chair¬ man James Lawrence Fly; Ralph and Sherwood Brunton, of KQ,W, San Francisco; Martin Campbell, WFAA, Dallas; Bob Cole son, Coast manager for the NAB. Radio And The Press; A Broadcasters Views (Horton H. Heath, Director of Information, National Broadcast¬ ing Co., in "Editor and Publisher") Radio broadcasting in the United States is an industry carried on in a goldfish bowl. In no other enterprise endeavoring to render a service to the public including the press, the movies, or the government itself are the virtues and defects of the product so nakedly exposed. And by the very nature of the business, 18 consecu¬ tive hours of daily broadcasts is a product that cannot and should not be designed to please any individual listener all of the time. No wonder then that radio is a fair target for criticism, and that a portion of such criticism comes under the head of legiti¬ mate news, worthy of newspaper publication. In handling such news, the editorial attitude of the vast majority of newspapers toward broadcasting has been fair and friendly. This is true despite the fact that press and radio compete for the advertiser’s dollar; and it is true of newspapers that do not happen to be among the 300-odd which own standard-band broadcasting stations. Specific criticisms which honestly attempt to induce the broadcaster to correct what the critic regards as a fault are both helpful an d welcome to the broadcasting industry. Radio today is far from perfect, just as the press and the movies are far from perfect, despite their longer history and exper¬ ience.* * * * * -13