We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
NOW! PROOF THAT BRUSHING TEETH RIGHT AFTER EATING WITH
COLGATE DENTAL CREAM HELPS STOP TOOTH DECAY!
NOW! Proof that always brushing teeth with Colgate's right after eating helps stop tooth decay before it starts! Proof— based on hundreds of case histories, two years of continuous research at leading universities — the most conclusive proof in all dentifrice research on tooth decay.
Under the direction of eminent dental authorities, one group of college men and women always brushed their teeth with Colgate Dental Cream right after eatingwhile another group followed their usual dental care. The group using Colgate's as directed showed a startling reduction in average number of cavities — far less tooth decay! The other group developed new cavities at a much higher rate.
Modern research shows tooth decay is caused by mouth acids which are at their worst? after meals or snacks. When you brush your teeth with Colgate's right after eating, you help remove acids before they can harm enamel. And Colgate's penetrating foam reaches crevices in teeth where food particles often lodge.
Colgate's contains all the necessary ingredients, including an exclusive ■patented ingredient, for effective daily dental care. No risk of irritation to tissues and gums! And no change in flavor, foam, or cleansing action. No claim is made that using Colgate's can stop all tooth decay, or help cavities already started. But brushing teeth right after eating is the proved way to help stop tooth decay with Colgate Dental Cream.
Always Use Colgate's1" to
Clean Your Breath While You Clean Your Teeth
—and HELP STOP TOOTH DECAY!
DECEMBER, 1949
modern screen
stories
SO PROUDLY SHE HAILS (Gregory and Greta Peck) by Louis Pollock 14
RAGE IN HEAVEN (Wanda Hendrix-Audie Murphy) by Cynthia Miller 24
TROUBLE AHEAD FOR MITCHUM? by Arthur L. Charles 28
STARS ON A SPREE ABROAD (Fontaine, Power. Bergman, etc.)
by Hedda Hopper 30
TWO LOVES HAVE WE (Roy Rogers-Dale Evans) by Dale Evans 32
I LIVE ON THE RIM OF HEAVEN by Jeanne Crain 34
THIS LOVE OF OURS (Dana and Mary Andrews) by Mary Andrews 37
I WON'T GO STEADY by Janet Leigh 38
MY SNEAK PARTY (Lund, Wilson, DeFore. etc.) by Diana Lynn 40
GARY COOPER'S MOUNTAIN HIDEAWAY by Tom Carlile 42
ANNIE. GET YOUR GUY (Ann Sheridan) by Sheilah Grahcm 46
HE'S NOT MY BABY ANYMORE (Farley Granger) by Mrs. Eva Granger 48
SHE WANTS TO DO HOMEWORK (Jane Powell) by Ida Zeitlin 50
MY PLANS FOR GABLE by Clark Gable 52
TOO YOUNG TO DIE (Crosby, Hope, Sinatra) by Frank Sinatra and Bob Hope 54 HEY, LOOK! WE'RE DANCIN'! (Freeman. Ladd, Fleming, etc.)
by Reba and Bonnie Churchill 56
MY PRAYER WAS ANSWERED by Doris Day 59
features
THE INSIDE STORY 4
LOUELLA PARSONS' GOOD NEWS 6
EDITORIAL: The True Beauty (Esther Williams) 27
PICTURE OF THE MONTH: Battleground 61
departments
MOVIE REVIEWS by Christopher Kane 16
ALSO SHOWING (Films Previously Reviewed) 22
NEW FACES 25
FASHION : 64
BEAUTY: Make A Pretty Face by Carol Carter 80
THE FANS by Gloria Lampert 92
ON THE COVER: Color Portrait of Jane Powell by Nickolas Muray Other picture credits, page 23
WILLIAM DURBIN L. HORNER, managing editor WILLIAM IEFFERS, story editor IUDITH G. FIELD, associate editor FERNANDO TEXIDOR, art director BILL WEINBERGER, art editor CONSTANCE BARTEL, fashion editor CHRISTOPHER KANE, movie reviewer CAROL CARTER, beauty editor
. HARTLEY, editor
CARL SCHROEDER, western manager ROMA BURTON, western editor BOB BEERMAN, start photographer BERT PARRY, staff photographer GLORIA LAMPERT, assistant editor BEVERLY OTT, assistant editor IRENE TURNER, research editor
POSTMASTER: Please /end notice on Form 3578 and copies returned under Label Form 357? to 261 Fifth Avenue, New York 16, New York
Vol. 40, No. 1. December, 194$s£opyright, 1949, the Dell Publishing Co., Inc., 261 Fifth Ave., New York. Published monthly. Printed in U. S. A. Published simultaneously in the Dominion of Canada. International copyright secured under the provisions of the Revised Convention for the Protection of Literary and Artistic Works. Office of publication at Washington and South Aves., Dunellen, N. J. Chicago Advertising office 360 N. Michigan Ave., Chicago 1, Illinois. George T. D-elacorte, Jr., President; Helen Meyer, Vice-President; Albert P. Delacorte, Vice-President. Single copy price, 15c in U. S. and Canada. Subscriptions in U. S. A. and Ccnada $1.80 a year, $3.50 two years, $5.00 three years; elsewhere $2.80 a year. Entered as second class matter Sept. 18, 1930, at the post office Dunellen, N. J., under Act of March 3, 1879. The publishers accept no responsibility for the return of unsolicited material. Names of characters used in semi-fictional matter are fictitious. If the name of any living person is used it is purely a coincidence. Trademark No. 301778.