Motion Picture Classic (Jul-Dec 1930)

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"PalmoHve is the soap which thoroughly cleanses the skin . . . and at the same time reveals natural loveliness" says the celebrated LEON DESFOSSE — one of the best known of all Parisian beauty specialists Dtsfossi hits a most unusual saluii in P^ris . . . mosaic floors, marble u alls, lend an elegance of background women delight in. Retail Price "PnlmoUic is so rffertive fn'cause of palm and olive oils which cleanse and soothe the complexion, and at the same time bring out natural color." IF you've been to Paris ... if your friends have been to Paris . . you probably know of the chic beauty salon of Desfosse on the Rue St. Honore. The establishment Desfosse has been a training school for many of the now famous French specialists, including Emilc Mass^ of the Rue Daunou. This expert of international professional importance urges you to use Palmolive Soap. He says: "I always advise my clients to wash with Palmolive Soap and warm water, making first a lather with both hands, then thoroughly rinsing with warm water and with cold, thus toning up the complexion." Desfosse is not alone in his opinion of the tonic effects of palm ana olive oils in soap. Today, a tremendously impre.ssive group of more than 22,800 beauty specialists — throughout the world — advise Palmolive. Ordinary soaps won't do Beware of using crude soaps, soaps made of undesirable fats, soaps artificially colored or highly perfumed. They may be harmless. But to experiment is dangerous. Palmolive is made of no other oils but tho.se of palm and olives. It is these oils which give ic Nature's own green color. They make unneces.sary the addition of heavy perfumes. "The .skin must be thoroughly washed, but care taken to employ only the soap which gives the greatest benefits with the least inconvenience, " the great Desfosse warns you. So many soaps are irritating. You should not experiment when it is so easy to buy Palmolive. Millions use it for the bath as well as the face. Try it and you will understand why. I'ALMOLIVE RADIO HOUR-Bto»dci« every Wednoday night-from 9 30 to 10:30 p.m.. Easiern time; 8:30 tit 9:30 p. m., Central time; 7:30 to 8:30 p. m . Mountain time; 6:30 to 7:^0 p m., Pacific Coait limc— over WEAF and 39 xations associated with The National BroadcasiinK Company. r>24X A 73