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More Shells — Fewer Casualties
Back of every war activity lies^ — coal. Ships, shells, guns, transportation. For all these we must have — coal.
The more coal, the more shells with which to destroy the machine-gun nests of our enemies — and thereby save the lives of our own boys. The larger the supply of coal — the shorter the war and fewer casualties.
Our a7mual output of coal has mcreased a hundred ntillion tons since we went into the war, while no other nation has even beeyi able to matntatn its output during the war.
Another fifty million badly needed tons can be saved — to help shorten the war.
Save coal.
Close up the unused rooms and turn off the heat. Put on storm doors and windows — put them on early. See to it that the weather strips fit.
Don’t heat your home above 68°. A higher temperature is unhealthy, anyway.
Burn wood where you can.
Keep an eye on the furnace — don’t leave it all to “the man.”
If you feel that one shovelful of coal won’t make any difference — think of it as a shell for the hoys over there.
If you find yourself burning two lights when one will do — turn one out.
You, who have bought bonds and thrift stamps, you who. have given of your money for war charities, given until you have felt the pinch, you whose sons and neighbors’ sons are over there, will you not give up, too, just a bit of lazy, enervating comfort to help hurry along the job those brave boys have tackled?
Save light and heat, save coal.
To learn to operate your furnace efficiently, get from your local fuel administrator a leaflet entitled '‘'‘Save Coal in the Home.”
UNITED STATES FUEL ADMINISTRATION
Contributed Through Division of Advertising
United States Gov’t Comm, on Public Information
This space coni', ifnUed by
The Publishers of Motio'^ . Picture Magazine