Motion Picture Daily (Jan-Mar 1934)

MOTION PICTURE DAILY Thursday, March 22, 1934 Line Up Busy Schedule for MPTOA Meet {Continued from page 1) and the social affairs and entertainment in the evenings. The convention banquet is planned for Thursday, April 12, at the Ambassador. Other functions will include luncheons at the studios, a barbecue and Wild West show and a studio party and dance. Many exhibitors are expected to stay over to see more of the city and to make side trips to Catalina, San Diego, Agua Caliente, Tia Juana, Yosemite National Park, Grand Canyon and San Francisco before they return home. While the social and entertainment features that are being planned far surpass anything heretofore attempted for an exhibitor convention M.P.T.O.A. says, the committees in charge have developed tentative plans for business sessions covering a wide range of subjects. The first day's sessions will be devoted to organization affairs, featuring the annual reports of the officers and a discussion of improved methods in theatre management, construction and equipment. Exhibitors who are just beginning to feel the upturn after four years of depression are expected to be particularly interested in learning about new ideas in theatre construction, remodeling, equipment and lighting from a disinterested expert in close touch with developments in this field. The second day's session will be devoted to a round table discussion between production executives and exhibitors on current and future pictures, production and marketing methods. Here is where the manufacturer and the retailer are expected to come face to face, exchange views, opinions and experiences. The third day will be devoted principally to the code and how it can be used to improve trade practices. Final arrangements are being completed by the committees as rapidly as possible. The M.P.T.O.A. asserts each feature of the convention is being carefully planned in advance so that important business of the con vention can be thoroughly considered with a minimum of time being wasted "Every moment of those attending will be taken up with interesting features. New items are being added to the program constantly, insuring a diversified and worthwhile convention," declared the organization yesterday. Chicago Delegates To MPTOA Selected Chicago, March 21. — Appointment of members of the Exhibitors' Ass'n. of Chicago as delegates to the national convention of the M. P. T. O. A were announced by Jack Miller today as follows : Edwin Silverman, James Coston, Walter Immerman, W J. Mueller, Art Sass, Lester Retchin and himself. Roxy Due Tomorrow Roxy is scheduled to arrive in New York from London tomorrow. He is aboard the Manhattan. Tentative Program as Set for M.P.T.O.A. Convention Tentative program for the M.P.T.O.A. convention in Los Angeles next month, subject to changes as additional features are added, follows : Monday, April 9 10:00 A.M. Registration of members, delegates and guests. Registration and information office on mezzanine, the Ambassador Hotel. No convention sessions or affairs this date, to afford arriving exhibitors an opportunity to register, get acquainted and see the city. Important that all exhibitors and guests register, receive the official convention badge, which identifies those attending the convention for admission to the studios on studio trips, admits bearer to local theatres, convention sessions, luncheons, parties and all convention affairs. 4 :00 P. M. Annual meeting of the Board of Directors for the election of officers and other business. This is an executive session for directors and officers only. Tuesday, April 10 Forenoon 10 :00 A. M. Registration of members, delegates and guests. 10 .30 A. M. Convention called to order by B. W. Berinstein, chairman of convention committee and president of the Independent Theatre Owners of California. Opening address by Berinstein, who will introduce E. L. Kuykendall, who will preside, and then introduce the mayor or other city official who will give the address of welcome. Address of welcome to the city of Los Angeles by the mayor. Response on behalf of the M. P. T. O. A. by Walter J. Vincent treasurer of the M. P. T. O. A. Annual report of the President — E. L. Kuykendall. Annual report of the secretary — Fred S. Meyer. Report of the convention committee — B. N. Berinstein, chairman. Announcement of standing committees for the convention, where and when they will meet during the convention. These will include : Committees on: (1) Public Relations and Community Affairs: Chairman, Fred Wehrenberg, St. Louis (2) Resolutions: Chairman, Edward G. Levy, New Haven (3) Grievances : Chairman, Lewen Pizor, Philadelphia (4) N. R. A. Code— Trade Practices Chairman, Fred S. Meyer, Milwaukee (5) N. R. A. Code — Labor Provisions: Chairman, Jack Miller, Chicago (6) Legislation and Taxes : Chairman, M. A. Ljghtman, Memphis (7) Credentials and Rules: Chairman, M. E. Comerford, Scranton "Modern Theatre Construction" by George Shutz, Quigley Publications. 12:30 P.M. Adjourn business session until 10:30 A. M. Wednesday. Luncheon. Afternoon 2 :00 P. M. Trips through the studios. Your convention badge identifies you for transportation and admission to the studios, at the time of the scheduled trip through each studio only. Our own chartered busses will leave the Ambassador promptly as announced for the studios we are to visit today. Evening Whatever entertainment arranged for by committee on arrangements. Wednesday, April 11 Forenoon 10:30 A. M. Session called to order by President Kuykendall. "The Theatre's Liability to Its Patrons," by Edw-ard G. Levy, New Haven. "What's the Matter with Production, from the Point of View of an Exhibitor," by a prominent exhibitor of long experience in theatre management. "What's the Matter with_ Exhibition, from the Point of View of a Producer," by a representative production executive. "Why Pictures Are Improving," by a representative from a nationally organized group interested in motion pictures. (Continued on page 10) Feed-Bag Stuff Hollywood, March 21.— Where to eat when convention time rolls 'round. Visiting M.P.T.O.A. delegates won't go wrong by following the following: Best Steak — Pacific Dining Car: Sixth and Widmer. Chicken — Ferncroft: Wilshire and Sweetzer. Fish — Bernstein's: Sixth and Broadway. Ritzy Food — Victor Hugo's : Sixth and Hill. Jewish Dishes — Katie Katz : Seventh near Spring. H ungaria n — Gypsy Camp : Wilshire near Westlake. Russian — Eagle: Vine near Hollywood. Italian — Marchetti's : Wilshire near Beverly Drive. All Round Good F oo d — Levy's: Vine near Hollywood. Sardi's: Hollywood near Vine. Brown Derby: Vine near Hollywood. Educational Not Set On Production Plans Educational has made no decision regarding the scene of its production activities for next season, despite reports current on the coast that a 100 per cent shift to New York was in the wind. Andy Clyde, explained Earle W. Hammons yesterday, has three more to make for this season. The Educational president, planning a vacation for the comedian, has sounded out the latter through E. H. Allen on a plan to make one at Eastern Service Studio. This, thinks Hammons, gave rise to the reports prevalent in Hollywood. "We are now making 50 per cent of our program in New York, but plans for next season are not set. We may make less here and more on the coast or it may be the reverse," said Hammons. Lyons Finishes First Hollywood, March 21. — Hal Lyons, Inc., has just completed the first of a series of 12 two-reel featurettes on lives of famous Americans. This one is on Theodore Roosevelt. Others to follow will be: Buffalo Bill, Sitting Bull, Benjamin Franklin, the Wright brothers, Mark Twain, Andrew Jackson, Ulysses S. Grant, John Paul Jones, Andrew Carnegie and P. T. Barnum. Mrs. Roach for Council Hollywood, March 21. — Mrs. C. H. Roach, mother of Hal Roach, has thrown her hat into the Culver City political ring by declaring' herself a candidate for a place on the City Council. She declares that her platform will be for "the cleanest of clean administrations." Kuykendall in Today Ed Kuykendall, M.P.T.O.A. president and member of Code Authority, is due in New York this morning from Columbus, Miss., his home. His trip concerns additional plans for the convention and the meeting of Code Authority today.