Motion Picture Daily (Jul-Sep 1960)

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2 Motion Picture Daily Monday, August 1, |j PERSONAL MENTION O OBERT K, SHAPIRO, managing AV director of Broadway's Paramount Theatre, accompanied by Mrs. Shapiro, left New York at the weekend for Hollywood. • Norton V. Ritchey, president of Allied Artists International, will leave here tomorrow for London. • Martin S. Davis, Paramount national advertising, publicity and exploitation manager, returned to New York from London at the weekend. • Herbert Yates, former head of Republic Pictures, and his wife, Vera Ralston, left New York on Saturday aboard the "Augustus" for Italy. • Frank Schreiber, branch manager for Universal in Cincinnati, has left there with Mrs. Schreiber for a vacation in Odessa, Mich. • Joseph G. Aurrichio, vice-president of JJK Copy-Art, will return to New York today from a vacation. • Irving Lester, manager of the motion picture department of the Hearst Sunday newspapers, left here with his family at the weekend for Glen Spey, N. Y. • Dick Brooks, press representative for Embassy Pictures here, has returned to New York following a tour of the southern states for "Hercules Unchained." • Irving H. Bloom, Boston advertising and promotion executive, has become a grandfather for the sixth time with the birth of a daughter, Susan Donna, to his daughter-in-law, Mrs. Alan Bloom. • Dick Shawn, comedian, will leave here today for Hollywood. UA Drive check with national screen service for the best in SPECIAL TRAILERS ( Continued from page 1 ) a record sum, will be awarded to the 33 competing branches in the United States and Canadian territories. Exchanges will be aligned in three major groups. In a wire sent to every member of division, district and branch staffs on the eve of the drive, co-captains Heineman and Picker forecast the most successful sales effort since the company's founding in 1919: "We are particularly enthusiastic about the drive honoring Max and know each of you shares the same enthusiasm and excitement. Record Business Predicted "His continuing contributions to the company, his aggressive and forthright leadership, his love and respect for the motion picture industry serve as inspiration for all of us. We feel privileged to have been selected as co-captains for this drive honoring Max. We are confident that the drive will produce the biggest total revenue and greatest number of bookings of any sales campaign in our company's history. We know that each of you will dedicate himself to the challenge of the months to come." The Max Youngstein Drive will be run in two laps and a final stretch period. The first lap of nine weeks ends October 1. The second lap of eight weeks ends November 26, and the final stretch period of five weeks ends December 31. Cash Prizes Included Substantial cash prizes will go to the first three winners in each division for each three laps. Grand prizes will be awarded to the three winners in the overall standings at the conclusion of the drive. Division and district prizes will also be awarded. The billing, collections, and playdate campaign involves the greatest concentration of outstanding product ever distributed by United Artists. A top budget advertising, publicity and exploitation program will back the features figuring in the salute to the UA vice-president. M. J. Cointment Dies DONALDSON, La., July 31.-Max J. Cointment, manager of the Harp theatre interests here and in Thibodeaux, died at his home here at the age of 56 after 40 years in the industry. He is survived by his widow, a daughter, brother, two sisters and a grandchild. Youngstein Credited With Wild' Courage By SAUL OSTROVE "Something Wild" isn't only the title of a new picture being directed here by Jack Garfein for United Artists release. These two words also express the young director's affection for Max Youngstein, UA vice-president, and for any other film executive who would give young production personnel a genuine chance to make the grade in pictures without dangling a "star name" clause before them. Breaks Bread with Press Garfein stepped off his indoor set Friday long enough to lunch with the trade press and tell of his excitement over "Something Wild," which stars his wife, Carroll Baker, with Ralph Meeker and Mildred Dunnock. George Justin is producing the picture which is based on the novel "Mary Ann," written by Alex Carmel, who with Garfein wrote the screenplay. The picture is about New York. It is being filmed here in its entirety. New York, Garfein explained, is the heroine, the oppressor, the cynic and finally the rehabilitator for the players. But Garfein shuddered when it was suggested that "Something Wild" would be an art film. He was not the first director who regarded such a label as the kiss of death at the box office. Criticizes Broadway Producer Garfein's clear implication was that Youngstein, in offering to finance an off-beat picture such as "Something Wild," had more courage than all the producers on the Broadway legitimate stage. There, he said, the producer has lost touch with his public and won't chance a really controversial play. Those must travel downtown to Off-Broadway, he added. Garfein also favors a government subsidy for film-makers. He sees no reason why he should have to go from studio to studio with his properties, despite the benevolence of the industry's Max Youngstein. Wald to Produce 'Roses' HOLLYWOOD, July 31. Jerry Wald will produce "A Loss of Roses" as one of 12 pictures his company will make for 20th Century-Fox, it has been announced by executive producer Robert Goldstein. 'News of Da 'Make Love9 Slated Here Miller for 'Back Street' Twentieth Century-Fox's "Let's Make Love," Marilyn Monroe's latest starring vehicle, will have a dual premiere here in mid-August at the Paramount and the Trans-Lux 52nd Street theatres. HOLLYWOOD, July 31. David Miller, who recently directed "Midnight Lace," the Arwin production starring Doris Day ad Rex Harriman for Universal International, has been set to direct "Back Street." ( Continued from page 1 ) j its own, and makes up both rfj The Universal Newsreel staff unfl Tom Mead, editor, edits the foofa and scores it. Printing is donal Pathe Laboratories. Universal's decision to extendi^ agreement assures the industry of,fl continuation of two newsreels. I arrangement was entered into shtl after the demise of the Warner-Pi News and Paramount News, anil reported to have proved beneficisj both News of the Day and Univol News. It is regarded as one of 1 few examples of streamlining fori sential economies undertaken byj industry that has proved complel satisfactory thus far. Had Been Operated at Loss Previously, the Universal news had not been earning its produc cost. Under the new arrangemen is reported not only to be mee production costs but to be throv off something toward its distribu costs as well. As long as it contir near the break-even mark, Unive management is understood to be ; pared to continue it. Also helping to assure the c tinued existence of the newsree the ability of the department to t out short subjects with the same and facilities. George Josephs Ends 32-Year Col. Employ George M. Josephs, Columbia tures' director of domestic sales Samuel Goldwyn's "Porgy and Be has announced his resignation fi Columbia. Effective July 29, the re nation concludes an association of years. A. Montague, executive vice-pr dent of Columbia, said Joseph's re nation was "accepted with relucta because of the valuable services has rendered Columbia through years and the high personal este in which we all regard him." Josephs has spent his entire mot picture career with Columbia, \K early assignments including the m agership of the print and sales counting departments. In 1946, became assistant to Montague, tli the company's general sales manaj! He was named a circuit sales exe tive in 1954 and last December v made sales director for "Porgy Bess." TRANSPORTATIOi COUNSELORS INC TIME & LIFE BUILDING ROCKEFELLER CENTER JU 2-8110 LARKIN and DORICE LUCI MOTION PICTURE DAILY, Martin Quigley, Editor-in-Chief and Publisher; Sherwin Kane, Editor; James D. Ivers, Managing Editor; Richard Gertner, News Editor; Herbert V. Fee Advertising Manager; Gus H. Fausel, Production Manager, TELEVISION TODAY, Charles S. Aaronson, Editorial Director; Pinky Herman, Eastern Editor. Hollywood Bure! Yucca-Vine Building, Samuel D. Berns, Manager; Telephone HOllywood 7-214S; Washington, E. H. Kahn, 996 National Press Bldg., Washington, 4, D. C; London Bureau, Bear St. Leicester Square, W. 2. Hope Williams Burnup, Manager; Peter Burnup, Editor; William Pay, News Editor. Correspondents in the principal capitals of the world. Mot;! Picture Daily is published daily except Saturdays, Sundays and holidays, by Quigley Publishing Company, Inc., 1270 Sixth Avenue, Rockefeller Center, New York 20, Circle 7-31J Cable address: "Quigpubco. New York" Martin Quigley, President; Martin Quigley, Jr., Vice-President; Theo J. Sullivan, Vice-President and Treasurer; Raymond Gallagh Vice-President; Leo J. Brady, Secretary. Other Quigley Publications: Motion Picture Herald, Better Theatres and Better Refreshment Merchandising, each published 13 times a y< as a section of Motion Picture Herald; Television Today, published daily as part of Motion Picture Daily; Motion Picture Almanac, Television Almanac, Fame. Entered as secol class matter Sept. 21, 1938, at the Post Office at New York, N. Y., under the act of March 3, 1879. Subscription rates per year, $6 in the Americas and $12 foreign. Single copies, 1';