Motion Picture Daily (Oct-Dec 1960)

Record Details:

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§0 PERDYNAMIC PROMOTION and PRE-SELLING from SUPERDYNAMIC COLUMBIA! 'Animated floats to participate in televised Thanksgiving Day parades and tour country! Special TV spots for use after parade telecasts! "The 3 Worlds of Gulliver" EGG-ELECTION contest! Grand Prize— all expense paid trip to Lilliput, England via Pan American! Conducted through thousands of Sunbeam Appliance dealers coast-to-coast! 50,000 streamers! 40,000posters! 1,000,000 entry blanks for tremendous point-ofsales impact! Colpix LP soundtrack album— with story and music! Eye-popping TV trailers! . . . Sensational theatre trailer and teaser package! . . . Penetrating, provocative radio spots! >0 Personal appearance tours of the picture's stars ... to cover all major markets! T^f School and library tie-in material! . . ."Salute Jonathan Swift" week! . . . Study guide! Dell comic book! ^jf De luxe paperback— with movie title and credits . . . plus key art on front cover ! Three new hard cover editions of the classic story being timed for publication coincident with picture release! cQ? Super-Merchandising Program! . . . Tie-ins with manufacturers of footwear, watches, wearing apparel, jewelry, toys, luggage, bags and novelties to yield magazine ads, point-of-sale displays, retailer co-op ads and local dayand-date co-ordination for "Gulliver" windows and interiors! NEW Y0RK...CHICAG0...L0S ANGELES i WMim? SAN FRANCISCO. . . DALLAS. . .CLEVELAN D J/ C^^r PHILADELPHIA.. .DETROIT.. .HARTFORD PITTSBURGH. ..CINCINNATI. ..OKLAHOMA CITY... BOSTON . . . SEATTLE . . . ATLANTA . . . NASHVILLE . . . NEW ORLEANS. . . PORTLAND . . . HOUSTON . . . KANSAS CITY.. JACKSONVILLE.. .CHARLOTTE.. SALT LAKE CITY.. .INDIANAPOLIS. ..LONDON... PARIS. ..TORONTO.. .ROME. ..BERLIN... and hundreds more! Reserve your print NOW