Motion Picture Herald (Jan-Mar 1954)

Record Details:

Title:
Motion Picture Herald
Date:
Jan-Mar 1954
Publisher:
New York, Quigley Publishing Co.
Volume:
Motion Picture Herald (Jan-Mar 1954)
Leaf #:
00012
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 28, 2024
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W&'m (KIU6NK THE .mw* \sir~ IKNIGHTS ROTO L wws>’!|®*i SEss^s IwruiKD s^' by the Herald RAY SMITH, left, last week was named vicepresident of the Jamestown Amusement Co., with headquarters in New York. He will assist Gerald Shea, president, and will continue supervising buying and booking. PROMOTING "Knights of the Round Table" was the subject as MGM advertising-publicity vice-president Howard Dietz met the other day in New York with exploitation executives. In array are Emery Austin, exploitation manager; Mr. Dietz; Silas F. Seadler, advertising manager; Dan Terrell, publicity manager; Howard Strickling, studio: publicity director; O. A. Kingsbury, Donahue and Coe; Joseph Flynn, promotion; Halsey Raines, publicity; and Ernest Emerling, Loew's Theatres ad chief. MGM's THIRTY YEARS are being noted these days with rallies and other appropriate ceremonies; and of course a sales drive will take advantage of the enthusiasm. Above, at the Des Moines exchange, 30th Anniversary Jubilee captain John P. Byrne, second from right, poses with personnel. Mr. Byrne also visited in San Francisco, Los Angeles, and Seattle. With him, above, are, seated, Margaret McGaffee, Florence Baker, Theo Anderson, Geraldine Robuck, Shirley Gass, Helen Long; and, standing, Ivan Fuldauer, Morris Nystrom, Harold Sutphin, Chet Howser, Helen I. Hansen, F. D. Armington, Jr., Wilma Foster, John J. Pilmaier, Howard T. Dunn, Margaret Rowson, George M. Baumeister, Jerry McGlynn, Kay Taylor, Helen E. Hansen, Daryl Johnson, and, right, Burtus Bishop, Jr., midwest sales manager. REPORT, right, by 20th-Fox president Spyros Skouras, returned to New York from three weeks in Europe. He decried attempts to "dilute" CinemaScope in its components of screen, sound, and light, and pointed to records set by "The Robe", impending records of other hits, and to company's financial report. ♦♦♦♦♦♦♦♦♦♦♦♦ 12 MOTION PICTURE HERALD, JANUARY 2, 1954