Motion Picture Herald (Jan-Mar 1954)

Record Details:

Title:
Motion Picture Herald
Date:
Jan-Mar 1954
Publisher:
New York, Quigley Publishing Co.
Volume:
Motion Picture Herald (Jan-Mar 1954)
Leaf #:
00069
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 28, 2024
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“Law and lawless meet on the street and shoot it out.” Time-honored script . . . new style, wide-angle handling — giant figures, cause-and-effect in action, sense of depth — all in one. Made for today’s projection — sound and picture — on today’s wider screens. Technical problems, there are . . . problems of film selection, processing and projection . . . problems which Kodak is helping the industry solve through the facilities of the Eastman Technical Service for Motion Picture Film. Branches are located at strategic centers, inquiries invited. Address: Motion Picture Film Department, EASTMAN KODAK COMPANY, Rochester 4, N. Y. East Coast Division Midwest Division West Coast Division 342 Madison Avenue 137 North Wabash Avenue 6706 Santa Monica Bivd. New York 17, N. Y. Chicago 2, Illinois Hollywood 38, California ■